Industry | Tea industry |
---|---|
Founded | 1978 |
Founder | Michael and Norma Grant-Cook |
Headquarters | , |
Key people | Ron Ford |
Products | tea |
Website | maduratea |
Madura Tea Estates is an Australian company that produces tea.
In 1978, Mike and Norma Grant-Cook, tea planters from Ceylon, established the Madura Tea Estates in Murwillumbah (Tweed River valley) in north-eastern New South Wales. Madura produces Assam tea and green tea (the latter is locally produced since 1989[1]), which is blended with Sri Lanka (Ceylon) tea.[2][3][4] As of 2000, the company was 100% Australian-owned.[5] The "Madura Tea" production started in 1982, as of 2003, 25 hectares were used for the plantation.[6]
Madura Tea packagings are 100% recyclable.[7][8][9][10]
Madura Tea dumped[clarification needed] halal certification in Australia.[11]
Tea primarily targets the domestic market as part of the "buy Australia" campaign.[3] Like its competitors, Tea Estates of Australia and Nerada Tea, Madura Tea established a visitor center, where tourists can taste and buy samples.[12] Madura Tea became the official tea of Parliament House in Sydney in 2013 (replacing Twinings).[13]