Choc chip Maryland Cookies

Maryland Cookies, named for the US state, are a brand name of cookie produced by Burton's Biscuit Company in the United Kingdom.[1]

Background information

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Maryland cookies were first produced by Lyons in 1956 through its Blackpool subsidiary Symbol Biscuits.[2] At the end of 1994, Lyons Biscuits was sold to Hillsdown Holdings, which in turn was acquired in 1999 by Hicks Muse Tate & Furst. HMTF split off Hillsdown's biscuit manufacturing arm into the Horizon Biscuit Company, and when HMTF bought Burton's Foods in 2000, they merged it with Horizon.[3] Maryland Cookies subsequently took on Burton's branding. In 2021 Burton’s was bought by the Ferrero Group.[4] Today Maryland is one of the UK's best selling cookies.[5] Over 12 billion Maryland Cookies are sold within Europe each year.[6] The recipe for Maryland Cookies resembles a chocolate chip shortbread.[7]

Flavours

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double choc chip cookie (left) and triple choc cookie (right)

The flavours available for Maryland Cookies are:

Package/wrapping

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A standard box is about 22.5 centimetres (8.9 in)  ×  5.5 centimetres (2.2 in)  ×  6.0 centimetres (2.4 in), and they are packaged in a cellophane wrapper. The packaging claims that Maryland Cookies are "The Nation's Favourite Cookie".[8]

References

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  1. ^ Mason, Tania (13 February 2003). "BRANDING: Burton's relaunches Maryland Cookies". Marketing. Retrieved 27 March 2014.
  2. ^ Bird, Peter (2002). "Symbol Biscuits Ltd (Lyons Biscuits Ltd)". Retrieved 6 October 2023.
  3. ^ "Horizon and Burton's Biscuits merge". Marketing Week. 2 November 2000. Retrieved 6 October 2023.
  4. ^ "Our History".
  5. ^ Burton's Biscuit Company. "Maryland cookies". Retrieved 27 March 2014.
  6. ^ "Maryland Cookies wants to pay somebody to taste cookies; Over 12 billion Maryland Cookies are sold within Europe each year. - Free Online Library". www.thefreelibrary.com. Retrieved 2021-06-06.
  7. ^ "Maryland cookies copycat recipe". allrecipes.co.uk. Retrieved 2021-06-06.
  8. ^ "Maryland Double Choc Chip Cookies".
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