Rock Aid Armenia, also known in earlier stages as Live Aid Armenia was a humanitarian effort by the British music industry to raise money to help those affected by the 1988 Armenian earthquake.
Initiated by the international charity campaigner Jon Dee, the project comprised a number of singles, compilations and a documentary. A special record label Life-Aid Armenia Records was established for producing and distributing the releases by Rock Aid Armenia.
The first Rock Aid Armenia project was a remake of "What's Going On" which featured Aswad, Errol Brown, Richard Darbyshire, Gail Ann Dorsey, Boy George, David Gilmour, Nick Heyward, Mykael S. Riley, Labi Siffre, Helen Terry, Ruby Turner, Elizabeth Westwood and the Reggae Philharmonic Orchestra.
The B-side was "A Cool Wind Is Blowing, Armenian duduk music played by Djivan Gasparyan.
The record was produced by Steve Levine and the executive producers were Fraser Kennedy and Jon Dee. This was released as a single on Island Records.
The project is most remembered for a re-recording of one of Deep Purple's famous hit songs, "Smoke on the Water", with different vocalists singing each verse. The single made it to the UK Top 40 Singles Chart. The track was recorded by an elite group of contemporary hard rock and heavy metal musicians who gathered at the historic Metropolis Studios in Chiswick, London. Recording began on July 8, 1989 and was completed over 5 different sessions.
The rock musicians involved in the recording of the song included Bryan Adams, Geoff Beauchamp, Ritchie Blackmore, Bruce Dickinson, Geoff Downes, Keith Emerson, Ian Gillan, David Gilmour, Tony Iommi, Alex Lifeson, Brian May, Paul Rodgers, Chris Squire and Roger Taylor. John Paul Jones and Jon Lord were credited as "helping" behind the scenes with the track. The track's producers were Gary Langan and Geoff Downes. Talent co-ordination for the record was overseen by Jon Dee, with David Gilmour being the first to join up after a call from Dee. Ian Gillan's manager Phil Banfield also helped out with talent recruitment.
The recording sessions for the re-recording of "Smoke on the Water" were filmed and released in the same year on video as Rock Aid Armenia: The Making of Smoke on the Water, along with interviews and a video clip for the single. Film producer Paul Lovell produced and edited the final extended version of the documentary which was released on Laser Disc and VHS in Japan in 1991.
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The other successful part of the project were The Earthquake Album (which was the first UK charity album to go gold) and the accompanying The Earthquake Video. These compilations consisted of donated tracks by Pink Floyd, Bon Jovi, Iron Maiden, Led Zeppelin, Emerson, Lake & Palmer, Gary Moore, Black Sabbath, Asia, Mike + The Mechanics, Rush, Deep Purple, Foreigner, Yes, Whitesnake and others. Rock Aid Armenia: The Earthquake Album was released in 1990.
The release of the video Rock Aid Armenia: The Earthquake Video being a video compilation was released in 1990 concurrently with the release of the The Earthquake Album.
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The final project in the original Rock Aid Armenia releases was a remake of the Led Zeppelin classic "Rock and Roll". Released in 1991, this featured Roger Daltrey from The Who on lead vocals, Steve Harris and Nicko McBrain from Iron Maiden on bass and drums and John McEnroe, Pat Cash and Andy Barnett on guitar.
All of the Rock Aid Armenia projects were coordinated by international charity campaigner Jon Dee. Dee started the project after overseeing the satellite transmission of footage from the Armenian earthquake zone which he distributed to TV newsrooms worldwide. Other key members of the team included film producer Paul Lovell (who produced and edited the Smoke on the Water documentary and who was co-executive producer of "Smoke on the Water"), Phil Banfield (manager of Ian Gillan who assisted on on the track and Rock Aid Armenia's Peter Welles-Thorpe, David Highton, Isobel Sarkissian and Sarah Kaye.