Indiana was won by Democratic nominee Barack Obama by 28,391 votes, a 1.03% margin of victory. Prior to the election, major news organizations considered the state as leaning toward Republican nominee John McCain or as a toss-up. On election day, Obama narrowly carried Indiana, which marked what is to date the only time a Democratic presidential nominee won Indiana since Lyndon B. Johnson in 1964. As of the 2020 presidential election[update], this is the last time that the Democratic nominee won any of the following counties: Madison, Spencer, Starke, Vanderburgh, and Vermillion, and the last time the state was decided by a single digit margin. Obama's 1,374,039 votes is the most received by a Democratic presidential candidate in the state's history.
Primaries
On May 6, 2008, Indiana held its presidential primaries:
Pre-election polling was always tight, although McCain generally had a slight lead in 3 poll averages throughout the entire general election, including the final weeks of the election. Rasmussen Reports never had Obama winning a state poll. In the last opinion polling before the election, conducted by Public Policy Polling (October 31-November 2, 2008), Barack Obama led John McCain 49% to 48%. The final 3 poll average gave McCain the lead 49% to 46%, with undecided voters deciding the election.[14]
Fundraising
John McCain raised a total of $1,758,471 in the state. Barack Obama raised $3,400,475.[15]
Advertising and visits
Obama massively outspent McCain in this state. Obama and his interest groups spent $17,796,704. McCain and his interest groups spent $3,160,264.[16] The Democratic ticket visited this state 8 times. The Republican ticket visited 5 times.[17]
Analysis
Historically, Indiana has been the most Republican state in the Great Lakes region. However, polling in September and October showed that Indiana was possibly turning into a swing state in 2008. George W. Bush easily captured Indiana's 11 electoral votes in 2004, defeating Democrat John Kerry by more than 20%. In contrast, most polls from the summer of 2008 onward showed only single-digit margins.
The race was as close as expected. Indiana's polls closed at 6 p.m. local time. The state has often been among the first to be called for the Republican candidate; in 2004, for instance, the state was called for Bush almost as soon as the polls in the Central Time Zone portion of the state closed.[18] However, the race for the state was too close to call at 6pm, sending an early signal of potential upset to voters throughout the rest of the country. Indiana still had not been decided when most media outlets declared Obama president-elect at 11 p.m. Eastern time. Indiana was finally called for Senator Obama at around 6 a.m. Eastern on November 5. Ultimately, Obama ended up carrying Indiana with 1,374,039 votes to John McCain's 1,345,648 votes, a difference of 28,391 votes (approximately 1.03% of the total votes cast). The Libertarian candidate polled 29,257 votes - more than the margin of Obama's win. The result was widely seen as an upset considering Indiana's status as a traditionally Republican state. Obama won the contest with a mixture of excellent ground game and internet-powered outreach to potential voters. The efficient use of social media on a scale never seen before in presidential politics also played a role.
After 2008, Indiana quickly returned to being a solidly red state, voting Republican by double-digit margins in every presidential election since. This set it apart from Virginia and North Carolina, the other two states that Obama was the first Democrat to win in several decades. Virginia continued to vote Democratic in presidential elections and to become increasingly Democratic at the state level as well. North Carolina returned to supporting Republican candidates in subsequent elections, but only by relatively narrow margins, with it being considered a key battleground in every presidential election thereafter.
Obama won only 15 of Indiana's counties compared to 77 for McCain.[19] However those 15 counties make up 44% of the state's population. Obama carried the state largely by trouncing McCain in Marion County, home to increasingly Democratic Indianapolis, by over 106,000 votes. Kerry narrowly won Marion County in 2004; prior to that it last supported a Democrat in 1964. Obama also won in Vigo County, home to Terre Haute and a noted bellwether; it had voted for the winner of every presidential election all but twice since 1892 (the streak ended in 2020).[20] Not a single county in Indiana voted more Republican in the 2008 election than in 2004. Although Obama lost Allen County, home to Indiana's second largest city, Fort Wayne, by four points, he won in Fort Wayne city proper by 6 points.
McCain dominated Indianapolis's traditionally heavily Republican suburbs, although Obama reduced the Republican margin from past presidential elections.[22] McCain also did well in traditionally Democratic Southern Indiana. Obama only managed to win three counties in this region, one of which was Vanderburgh County, where the city of Evansville is located.
Results
2008 United States presidential election in Indiana[23]
Although Barack Obama narrowly won the state and its 11 electoral votes, John McCain carried 6 out of 9 congressional districts in Indiana, including two held by Democrats.
Technically the voters of Indiana cast their ballots for electors: representatives to the Electoral College. Indiana is allocated 11 electors because it has 9 congressional districts and 2 senators. All candidates who appear on the ballot or qualify to receive write-in votes must submit a list of 11 electors, who pledge to vote for their candidate and his or her running mate. Whoever wins a plurality of votes in the state is awarded all 11 electoral votes. Their chosen electors then vote for president and vice president. Although electors are pledged to their candidate and running mate, they are not obligated to vote for them.[24] An elector who votes for someone other than his or her candidate is known as a faithless elector.
The electors of each state and the District of Columbia met on December 15, 2008, to cast their votes for president and vice president. The Electoral College itself never meets as one body. Instead the electors from each state and the District of Columbia met in their respective capitols.
The following were the members of the Electoral College from the state. All 11 were pledged to Barack Obama and Joe Biden:[25]
