Air Canada Rouge
IATA ICAO Callsign
RV ROU ROUGE
FoundedDecember 2012[1]
Commenced operations1 July 2013
AOC #Canada: 17978,[2] United States: 6CDF397F[3]
Hubs
Frequent-flyer programAeroplan
AllianceStar Alliance (affiliate)
Fleet size39
Destinations81
Parent companyAir Canada
Websiteflyrouge.com

Air Canada Rouge, rouge meaning "red" in French, is a low-cost airline and subsidiary of Air Canada. It is fully integrated into the Air Canada mainline and Air Canada Express networks; flights are sold with AC flight numbers but are listed as "operated by Air Canada Rouge" (similar to regional flights operated under the Air Canada Express banner).

History

A former Air Canada Rouge Boeing 767-300ER which had been used mainly on services to Europe prior to the type's retirement in 2020
A former Air Canada Rouge Boeing 767-300ER which had been used mainly on services to Europe prior to the type's retirement in 2020

The airline was launched in December 2012 and began services on July 1, 2013. The first destination was Athens, Greece, from Toronto and Montreal, as part of the Air Canada Leisure Group to compete more efficiently with Air Transat, Sunwing, and WestJet in the leisure and vacation travel market, largely operating routes to Europe, the Caribbean, and the United States.

At the time of the launch, it had a fleet of four aircraft, two Airbus A319s and two Boeing 767s, transferred from the parent company. Its fleet expanded to 28 aircraft within 18 months and was expected to reach 16 Boeing 767s, 20 Airbus A319s and five Airbus A321s by mid-2016.[4] By early September 2016, the airline had expanded its Boeing 767 fleet to 19 aircraft.[5]

On March 24, 2014, Air Canada announced plans for Air Canada Rouge to expand into Western Canada beginning in Spring 2014, to serve predominantly leisure markets from Vancouver and Calgary to Los Angeles, San Francisco, Las Vegas, Phoenix, Palm Springs, Honolulu, Maui and Anchorage.[6] A seasonal service from Vancouver to Osaka/Kansai started in May 2015.[4] In December 2015 new routes were announced including Toronto to Miami, Fort Myers, Charlottetown, and Deer Lake. Year-round routes include Toronto and Montreal to Fort Lauderdale; Montreal to Miami; Vancouver to San Diego and Mexico City; and Calgary to Phoenix.[7]

In May 2020, amidst the COVID-19 pandemic, Air Canada announced the retirements of 79 aircraft among its mainline and Rouge fleets. This included Boeing 767, Embraer 190, and Airbus A319 aircraft. Air Canada Rouge was significantly affected, as the airline lost all 25 767s, and 2 A319s, leaving it with only 18 A320/A321, and 20 Airbus A319 as their fleet. This means the airline will no longer be able to reach some of its destinations in Europe, such as Budapest or Zagreb. Plans are in the works to continue to fly to some European destinations that are in range of these narrowbody aircraft.[8][9][10] As of February 2021, the airline removed most of its Central and Eastern European destinations from their schedule,[11] e. g. Warsaw and Bucharest due to a lack of suitable aircraft.

Air Canada Rouge service was suspended from 9 February 2021 to 7 September 2021 to adhere to new travel rules by the government aimed at reducing non-essential travel.[12][13]

Destinations

Main article: List of Air Canada destinations § List of destinations served by Air Canada Rouge

Air Canada Rouge serves predominantly leisure destinations in the Caribbean, Central America, Mexico, and the United States with all former routes to Europe and South America being cancelled after the retirement of the Boeing 767-300ERs.

Fleet

Current fleet

As of January 2022, the Air Canada Rouge fleet consists of an all-Airbus registered aircraft: [14][15][5]

Air Canada Rouge fleet
Aircraft In service Orders Passengers[5] Notes
P Y Total
Airbus A319-100 20 12 124 136
Airbus A320-200 5 12 156 168
Airbus A321-200 5 16 184 200
200
9 12 184 196 New configuration introduced in September 2021[16]
Total 39

Former fleet

Service concept

Seating

The Air Canada Rouge Airbus A319 has 16 more seats than a regular Air Canada Airbus A319[17] with 136 seats, the first four rows being for Rouge Plus and Premium Rouge passengers.[4] The former Air Canada Rouge Boeing 767-300ER carried 71 more passengers than most regular Air Canada Boeing 767-300ER aircraft,[17] with 282 seats. Of these 223 were economy, 35 Rouge Plus and 24 Premium Rouge.[4] The 29-inch seat pitch on their A320 series aircraft is one of the smallest in North America, resulting in less leg room than on most other comparable aircraft.[18]

Entertainment

Air Canada Rouge is equipped with a wireless streaming entertainment system, called Player, that passengers can use directly on their personal devices, such as Apple iOS and Android devices, as well as laptops. The streaming system works on Apple devices only if the Air Canada application is downloaded prior to the flight; Android users can now download the app prior to departure or while in flight from the on-board server. Laptop use requires the Flash plug-in.

On-board services

The baggage policy is the same as Air Canada's. Flights to and from Europe have complimentary food and drink service with for-purchase alcoholic drinks. A buy-on-board food offering in line with the mainline service exists for all other flights.[19]

References

  1. ^ meet Air Canada rouge. aircanada.com, Retrieved July 27, 2015.
  2. ^ Transport Canada (August 28, 2019), Civil Aviation Services (CAS) AOC. wwwapps.tc.gc.ca.
  3. ^ "Federal Aviation Administration - Airline Certificate Information - Detail View". av-info.faa.gov. Retrieved June 27, 2019.
  4. ^ a b c d "Applying rouge". Airliner World: 88–96. March 2015.
  5. ^ a b c "Air Canada Fleet". Air Canada.
  6. ^ newswire.ca - Air Canada rouge Expands to Western Canada
  7. ^ "Introducing new Air Canada rouge routes: summer 2016 - Book at aircanada.com". www.aircanada.com. Retrieved January 20, 2016.
  8. ^ "Temperature scans in, 767s out for Air Canada, Rouge". Paxex.aero. May 5, 2020. Retrieved May 31, 2020.
  9. ^ "Air Canada slashes Rouge fleet, shrinks mainline". skiesmag.com. Retrieved May 31, 2020.
  10. ^ "Air Canada Rouge Resumes Operations". November 2, 2020.
  11. ^ aircanada.com - Flight Schedules retrieved 6 February 2021
  12. ^ "Air Canada puts all Rouge flights on hiatus | CBC News". CBC. Retrieved February 4, 2021.
  13. ^ "Air Canada Rouge resumes service". Routes. Retrieved January 29, 2022.
  14. ^ "Canadian Civil Aircraft Register: Quick Search Result for Air Canada Rouge". Transport Canada. Retrieved August 30, 2019.
  15. ^ "Air Canada Rouge Fleet Details and History". www.planespotters.net. Retrieved February 23, 2021.
  16. ^ "Air Canada Rouge Returns to The Skies Offering More Choice for Leisure Travellers". News Release Archive. Retrieved January 2, 2022.
  17. ^ a b Aircraft Summary. seatguru.com. Retrieved July 27, 2015.
  18. ^ "SeatGuru Seat Map Air Canada Airbus A319 (319)". www.seatguru.com. Retrieved January 20, 2016.
  19. ^ flyrouge.com retrieved 15 February 2018

Media related to Air Canada Rouge at Wikimedia Commons