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animate Ltd.
株式会社アニメイト
IndustryRetail
Founded1983
HeadquartersTokyo, Japan
Area served
Japan
Taiwan
Thailand
China
Republic of Korea
Websitewww.animate.co.jp
Animate Ikebukuro main store
Animate head office
Animate Taipei

Animate Ltd. (株式会社アニメイト, Kabushiki gaisha Animeito) is the retailing arm of MOVIC and is the largest retailer of anime, video games and manga in Japan. The first and flagship store of Animate was opened in 1983 in Ikebukuro, a district in Tokyo, Japan.

Retail stores

Currently there are 118 Animate stores in Japan, four in mainland China (Beijing, Shanghai, Nanjing and Chengdu), three in Taiwan (Taipei, Taichung and Kaohsiung), two in Thailand (Bangkok and Rangsit), and one in Seoul, South Korea.[1] Animate plans to open a store in the Del Amo Fashion Center in Torrance, California, in summer 2023.[2]

Online stores

Animate currently has two online stores: the animate Online Shop, which has been active since 2005,[3] and animate International.[4]

Former stores

Subsidiaries

  • Animate Chinese online shopping platform (animate中国線上購物平台): A Tmall online store operated by animate Shanghai Co., Ltd., established in 2012-01-06.
  • ACOS animate costume kan (ACOS アニメイトコスチューム館): A chain of costume shops by acos co.,ltd.
  • ACOS Online Shop (ACOSオンラインショップ): An online shop for acos co.,ltd.
  • animate JMA Co., Ltd: Established in 2015-09-28 as a 100% subsidiary of Japan Manga Alliance. The first animate shop under the company was opened in 2016-02-06 at MBK (Mahboonkrong) Center in Bangkok as animate Bangkok store (アニメイト バンコク店).[10][11]

Group companies

Former subsidiaries

Marketing

Meito Anisawa (兄沢 命斗, Anisawa Meito) is Animate's mascot character, affectionately known as the Anime Tenchō (アニメ店長). He is depicted as a wild anime character with spiky hair and rippling muscles, clad with the Animate uniform, going to extreme measures to promote Animate's goods. An original video animation based on the character was produced by Gainax and released in 2002. Another OVA was released in 2010. An animation project which crosses over Anime Tencho with the Touhou Project was produced by ufotable and aired on November 20, 2010, at the Animate Ichioshi Bishojo Anime Matsuri to celebrate the 10th anniversary of Animate's mascot character.[15] Meito has also made various appearances in other media, such as the Lucky Star anime series and video games such as Disgaea 4 and Touch My Katamari.[16] Meito is voiced by Tomokazu Seki in his anime appearances, and is voiced by Lex Lang in the English dub of Lucky Star.[17]

References

  1. ^ "アニメイト全国店舗一覧 - アニメイト".
  2. ^ Hodgkins, Crystalyn (July 1, 2023). "Animate USA to Open Store in Torrance, California This Summer". Anime News Network. Retrieved July 3, 2023.
  3. ^ "About animate".
  4. ^ "Japan's Largest Anime Store Opens Up To International Shoppers, But There's A Catch". Forbes.
  5. ^ "Facebook". Facebook.
  6. ^ CPM license dispute
  7. ^ Demars, Anne (2008). "Les éditeurs de boys love". In Brient, Hervé (ed.). Homosexualité et manga : le yaoi. Manga: 10000 images (in French). Editions H. pp. 12–16. ISBN 978-2-9531781-0-4.
  8. ^ "安利美特股份有限公司 公司簡介" (PDF). Archived from the original (PDF) on December 20, 2016. Retrieved December 2, 2016.
  9. ^ "本物の日マンガをそま世界MANGAとして拡げる ジャパン マンガ アラインス 設立のお知らせ" (PDF). Archived from the original (PDF) on February 21, 2016. Retrieved April 26, 2017.
  10. ^ "ジャパンマンガアライアンス(JMA)プロジェクト第一弾「アニメイトバンコク店」2月6日(土)グランドオープン". Archived from the original on April 29, 2017. Retrieved April 26, 2017.
  11. ^ "アニメイトバンコク店がオープンしました!". Archived from the original on July 9, 2017. Retrieved April 26, 2017.
  12. ^ Animate's North American Branch Opens Online Shop
  13. ^ 株式会社アニメイトとの資本・業務提携及び合弁会社設立に関するお知らせ (PDF) (in Japanese). Broccoli. Archived from the original (PDF) on July 16, 2011. Retrieved January 26, 2008.
  14. ^ "書泉、十字屋、秋葉原は うつろう".
  15. ^ Anime Tenchou x Touhou, Railgun Promos Streamed (Updated)
  16. ^ Anime Tenchō Makes Cameo in Touch My Katamari Game
  17. ^ "Lucky Star (TV)". Anime News Network. Retrieved September 4, 2021.