2016 single by JoJo Siwa
"Boomerang" is the debut official single by American recording artist JoJo Siwa. "Boomerang" was written by Griffith Frank, Heather Miley, Jordan Richman, and Siwa. Jordan Richman produced the record with Heather Miley as co-producer. The song was released as a digital single on May 6, 2016.[3][2][4]
Musical style and lyrics
"Boomerang" is an upbeat song that deals with the issue of cyberbullying or normal bullying. The song's message is to achieve a triumph over bullies everywhere.[3][2][4] Siwa clarifies, "there are two ways to deal with bullies. Bully them back, or tell them politely what they're doing wrong."
Music video
The music video directed by Monseé Wood was released on May 17, 2016. As of September 9, 2020, the music video had been viewed on YouTube over 910 million times.[5] The video features Jessalyn Siwa (her mother) and the former Dance Moms cast; Sydney and Halle, Siwa’s friends from the show played her BFFs in the video. Kendall, another dancer from the show, played the lead mean girl. Jill, Kendall’s mother, played the teacher in the video. As of July 2022, it has over 5 million likes and 1 million dislikes.[6] As of October 2023, it is unknown how many likes or dislikes the music video has.
