Capri Sun and Capri Sun Sport (drink pouch with varied flavors) Big Pouch Capri Sun Capri Sun Island Refreshers (a 490 ml [16+1⁄2 US fl oz] bottle) Roarin' Waters Capri Sun (flavored water, 200 ml [6+3⁄4 US fl oz] pouch)
Capri Sun (UK: /ˈkæpri/, US: /kəˈpriː/, stylized as CAPRISUN in the United States and Capri-Sun internationally) is a German brand of juice concentrate drinks owned by Capri Sun Group Holding in Germany, which is a privately held company of Hans-Peter Wild. It was introduced in 1969[1][2] and named after the Italian island of Capri.[3] Capri Sun has been distributed in the United States since 1981. Kraft Heinz is a licensed production partner for North America. In the Netherlands, France, the UK, Belgium and Ireland, it is distributed by Coca-Cola Europacific Partners.
Distribution
The standard box is filled with ten 200-millilitre (7 US fl oz) pouches of liquid. In the U.S., Capri-Sun pouches are now 180 ml (6 US fl oz); previously they were 240 ml (8 US fl oz).[4] The pouch is trapezoidal in profile when filled and rectangular when flat, with a flared bottom that makes the pouch able to stand upright when placed on a horizontal surface. A straw is supplied with each individual pouch. Other sizes, such as the 330 ml (11 US fl oz) pouch with a re-sealable cap, are available in some countries.[citation needed]
In 2014, after continued pressure to fix what consumers described as worm-shaped food mold in Capri Sun pouches, Kraft released a clear bottomed pouch to allow consumers to better inspect the product before consumption.[5] Additionally, the non-recyclable packaging has spurred environmental groups to pressure Kraft into redesigning their iconic pouch.[6]
Flavors
A Capri Sun pouch in Pacific Cooler flavor
The external appearance of the large high-bay warehouse building was based on the image, shape and color design of a corrugated cardboard packaging for Capri Sun stand-up pouches
Flavors currently available are bold.[7][8][9] Flavors not bolded are currently discontinued.
In August of 2022, Kraft Heinz announced a voluntary recall of approximately 5,760 cases of Capri Sun Wild Cherry because they were contaminated with diluted cleaning solution.[11]
