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The Coachella filter was an augmented reality social media camera filter released April 2016 that superimposed a flower crown on the user's head and brightened the complexion of the user's skin.[1][2][3] The filter appeared on the Snapchat photo messaging application on the occasion of the Coachella music festival in 2016, using the festival's recognizable "boho-chic aesthetic."[1] The Coachella filter became popular worldwide.[4]

The filter was criticized for whitewashing users' skin complexion[5][6][7] and contributing to unrealistic beauty standards and dysmorphia.[8]

References

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  1. ^ a b Rogers, Katie (2016-04-22). "Yes, Coachella Is Still Going On". The New York Times. ISSN 0362-4331. Retrieved 2022-10-30.
  2. ^ "The New Snapchat Filter is Everything | Campus & College Life | Campus Lifestyle | FlockU | www.flocku.com". 2016-05-08. Archived from the original on 2016-05-08. Retrieved 2022-10-30.
  3. ^ Jacobs, Ethan (20 April 2016). "Snapchat's Blackface Bob Marley Filter Is a 4/20 Nightmare". Inverse. Retrieved 2022-10-30.
  4. ^ Hussain, Anam (2016-09-30). "The Flower Crown Filter craze on Snapchat". DESIblitz. Retrieved 2022-10-30.
  5. ^ Liquido, Krizia (June 2016). "Why I'm Sick of Snapchat's Photoshopping and Sexualizing Lenses". Verily. Retrieved 2022-10-30.
  6. ^ "Snapchat faces outcry for 'whitewashing' filter". kare11.com. 17 May 2016. Retrieved 2022-10-30.
  7. ^ "These Snapchat Filters Are Under Fire For Whitewashing Users' Skin". Seventeen. 2016-05-17. Retrieved 2022-10-30.
  8. ^ "The Problem with Snapchat's New Filter - Atlas Magazine". 2016-04-18. Archived from the original on 2016-04-18. Retrieved 2022-11-01.