Musically, "Cochise" has been described as hard rock[1][2] and alternative rock.[2] Originally titled "Save Yourself" after a line in the song's chorus,[3] the song is named after Cochise, an Apache Indian chief "who declared war on the Southeast and drove out thousands of settlers".[4] Speaking about the eponymous subject, guitarist Tom Morello remarked that "Cochise the Avenger, fearless and resolute, attacked everything in his path with an unbridled fury", adding that the song "kinda sounds like that".[5] Despite this, the song's lyrics are generally unrelated to Cochise, and instead feature a number of religious references.[6]
Promotion and release
"Cochise" was originally made available for online streaming on LAUNCHcast from September 25, 2002.[7] It was sent to radio stations on October 1, 2002.[3] The track made its live debut as the opening song of the band's debut performance, in New York City for the Late Show with David Letterman on November 25, 2002,[8] and was subsequently performed as the closing song at the majority of shows on the album's promotional concert tour.[9]
The music video for "Cochise" was directed by Mark Romanek and features an elaborate fireworks-based light show by special effects and lighting designer Andrew Elias.[14] "Cochise" was filmed near the Sepulveda Dam in Los Angeles, California on September 25 and 26, 2002.[4] The video begins with the band members arriving at a construction rig in a Chevrolet C/K pickup truck, symbolizing a band without a singer, while Chris Cornell waits alone atop the rig, symbolizing a singer without a band. The band members take the elevator to the top of the rig, where after joining Cornell, they play the song as a barrage of fireworks go off behind them. After the song, the fireworks cease and the band members hug, signifying that a new band had been formed. Cornell left rehab in a car which drove him to the set to film the video.[15] Due to the large number of pyrotechnics used in the video, local residents believed that the explosions were caused by terrorists; speaking about the filming process, Morello revealed that "The local police and news station literally received thousands of calls from people who thought the city was under siege ... All the freeways were blocked because they thought there was an attack occurring".[4] The extreme use of pyrotechnics and fireworks in the shooting also marked "Cochise" as a very expensive music video.
A teaser trailer was released for the video in mid-October,[16] before the full video was made available for digital download later in the month.[17] It was later included on the band's first video album, Audioslave, released in July 2003.[18] The video was nominated for Best Video at the 2003 Kerrang! Awards,[19] and was included in the MTV2Headbangers Ball "Best Metal Videos of the New Millennium" list in 2004.[20]
Media response to "Cochise" was generally positive. BBC Music's Amy McAuliffe noted that the song "sets the tone for the rest of the album [with] heavy, powerful riffage over rumbling bass lines and thumping colossal drums", comparing its style to that of Led Zeppelin and Black Sabbath.[29]Blabbermouth.net's Don Kaye compared the style to Cornell's former band Soundgarden, highlighting the frontman's vocal performance and Morello's "meaty, straightforward" guitar riffs.[30] Chris Heath of Dotmusic also praised the song's vocal and guitar performances,[31] while Paul McNamee of the NME claimed that while the album was "overblown, overlong, piss-poor", lead single "Cochise" is "fierce and furious".[32]
Chris Nettleton of Drowned in Sound praised many elements of the song, including Cornell's vocal performance and Morello's main guitar riff, but added that he wished the band "had chosen to break some new boundaries, instead of retreading an old town with new shoes".[33] He also proposed that the song would have been better with political lyrics in the style of Rage Against the Machine, suggesting that "With those morons in the White House seeming out of control, politically incisive lyrics would have been just what the doctor ordered".[33]Entertainment Weekly's David Browne, on the other hand, proposed that the "elliptical lyrics" to "Cochise" feature a "hint of social consciousness".[34]
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