Background
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| 2010 Summer Youth Olympics |
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Most of the Olympic Games in contemporary years have featured a song(s), many of which were branded the official theme song of the games. Typically, the songs would be sung by an artiste from the host country, centering upon a theme related to the Olympics or the spirit of the games. Many of these songs have gone on to do well in music charts, the most recent example before Everyone being that of I Believe by Nikki Yanofsky, which topped the Canadian Hot 100 list dated 27 February 2010.[5]
The tradition of carrying a song alongside the games continued with the inaugural Youth Olympic Games, much as it was a departure from the senior Olympics. SYOGOC was quoted to be confident that the song and its music video "will hit the right notes". Additionally, Teo Ser Luck, Senior Parliamentary Secretary for Community Development, Youth and Sports commented that through the song, "more people will take notice of Youth Olympic Games. We need that excitement and publicity, definitely, for Youth Olympic Games to be successful."[2]
Cheer songs
Everyone was not the only song released for the 2010 Summer Youth Olympics. It was to be accompanied by a series of three cheer songs as announced by the Singapore Sports Council, unveiled under the common tag Cheer Singapore and targeted at Singaporeans. The first cheer song, You Are The One Singapore, was released in April 2010 and had been specially composed and performed by local artiste JJ Lin. An accompanying music video with choreographed cheer movements was also launched, featuring sports icons Ang Peng Siong and C. Kunalan together with Singaporean athletes Tao Li and twins Nicole and Tabitha Tay. The music video was frequently aired on local television during commercial breaks.[6] As of October 2010, only one out of the three intended cheer songs have been released.
Reception to the first cheer song however ranged from neutral to negative, with netizens slamming them on various online forums and portals. A Facebook group specifically created to denounce You Are The One Singapore was also created, which garnered more than 15,000 fans. Countering the tirade, some netizens commented on Singaporeans' tendency to "complain about every single thing but don't do anything about it". In addition, Singapore Sports Council CEO Oon Jin Teik challenged Singaporeans to come up with a YOG cheer of their own (which had to be accompanied by a YouTube video). The local The New Paper started a contest for readers to submit cheers, which eventually received five submissions, including one from former beauty queen Ris Low.[7]
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