Farmed and Dangerous is a four-part webisode comedy series from Chipotle Mexican Grill that was released across 4 webisodes in February and March 2014. The series was a satire of "Big Ag" and "Big Food" practices, featuring the fictional megacorporation Animoil feeding cows petropellets, which are made from petroleum directly rather than indirectly, from the corn and soybean that require so much petroleum products to grow (nitrogen fertilizer is made from the nitrogen present in the air and hydrogen present in natural gas from fracking).

The series is part of an unconventional Chipotle marketing campaign to make people think about the origins of their food. Some agricultural groups have criticized the series as unrealistic.[1] Along with the webisodes, people are also invited to play trivia based on each episode via their phone to win prizes from Chipotle.

Webisodes

  1. Oiling the Food Chain – February 17, 2014
  2. Passing the Buck – February 24, 2014
  3. Raising the Steaks – March 3, 2014
  4. Ends Meat – March 10, 2014

Cast and characters

See also

References

  1. ^ Doering, Christopher (3 March 2014). "Chipotle's farm satire upsets agriculture industry". USA Today. Retrieved 7 March 2014.
  2. ^ "IMDB Episode Cast". IMDb. Archived from the original on 28 March 2014. Retrieved 12 March 2014.