This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these template messages) This article may document a neologism or protologism in such a manner as to promote it. Please add more reliable sources to establish its current use and the impact the term has had on its field. Otherwise consider renaming or deleting the article. (March 2013) (Learn how and when to remove this template message) This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed.Find sources: "Googleshare" – news · newspapers · books · scholar · JSTOR (June 2007) (Learn how and when to remove this template message) (Learn how and when to remove this template message)

Googleshare is a measure of mindshare based on the results of Google search engine queries.[1] It is a percentage measuring how closely one thing belongs to another according to page counts returned by Google (similar measures using other search engines are possible). The idea was proposed by Steven Berlin Johnson in a 2002 weblog post, and the term was coined by Gene Smith.

Example

For example, you can query Google for "Beatles" and "Paul", versus "Beatles" and "Ringo", and see who has a higher Googleshare for "Beatles". All one needs to do is calculate the percentage of the page count with the extra keyword, compared to the page count without the extra keyword.

The calculation in this example runs as follows.

Query

Hits

Beatles

4,990,000

Beatles + Ringo

790,000

"Ringo"'s Googleshare of "Beatles" is therefore (790000 / 4990000) * 100 = 15.83%; over 15% of webpages mentioning "Beatles" also mention "Ringo". Compared to other randomly selected names, this is high—we can therefore assume "Ringo" and "Beatles" are somehow connected, though correlation does not imply causation.

References

  1. ^ "23. Googleshare".