|Slogan||This is How Asia Does Drama, This is Heart of Asia|
|Headquarters||GMA Network Center, EDSA cor. Timog Ave., Diliman, Quezon City, Philippines|
|Picture format||480i (SDTV)|
|Owner||GMA Network, Inc.|
|Launched||June 12, 2020 (test broadcast)|
June 29, 2020 (official launch)
|Digital terrestrial television||Channel 7.03 (Metro Manila and Metro Cebu)|
Channel 10.03 (Baguio City and Dagupan City)
Channel 12.03 (Batangas)
Channel 5.03 (Metro Davao)
|GMA Affordabox||Channel 3|
Heart of Asia Channel, known on-air as Heart of Asia, is a Filipino free-to-air television channel owned by GMA Network Inc. The channel was on test broadcast from June 12-28, 2020; and was officially launched on June 29, 2020. It operates Mondays to Saturdays from 6:00 AM to 12:30 AM and Sundays from 6:00 AM to 12:00 MN.
Heart of Asia channel's name is inspired and similarized to the programming block of the same title which airs Filipino-dubbed "Asianovelas" (a local term for dramas produced in Asian countries) from China, Hong Kong, South Korea, Taiwan, Thailand and Turkey. It consists of airing well-loved Asian dramas and movies aired on its sister channels, GMA and GTV (formerly QTV/Q and GMA News TV), mixed with local dramas that been formerly broadcast on GMA, and local and foreign movies.
In 2019, GMA Network, Inc. has announced its plans to invest for its second phase its transition to digital television, including partnering with South Korean entertainment company JungoTV and Philippine conglomerate PLDT-Smart to distribute content in across all its channels. In preparation of releasing a self-patented digital television box named GMA Affordabox, and as part of its 70th founding anniversary, GMA Network launched a new channel, Heart of Asia, which its plans to include in their digital channel lineup of DZBB-DTV Channel 15.
On June 7, 2020, GMA Network aired an announcement advising audiences to re-scan their digital TV boxes on June 12, 2020 to receive their new lineup which includes GMA, GMA News TV and Heart of Asia. The channel plans to air dramas that were previously shown on GMA Network's Heart of Asia and FantaSeries programming blocks as well as GMA-produced drama programs (formerly aired on cable/satellite channel Fox Filipino, jointly run with Fox Networks Group), and also airing movies with multiple blocks to separate every themes of films. Heart of Asia channel was aired on June 12, 2020 as a "Test Broadcast". It airs provisional programs (such as The Big One, My Secret Romance, and now-defunct GMA News TV drama anthology Wagas) while airing promo plug for the upcoming programs with its assigned blocks. The channel was launched on June 29 in a regular programming.
Heart of Asia programs are divided into various programming blocks:
According to GMA Network's CEO and Chairman Felipe L. Gozon, the Heart of Asia channel ranked fifth in the ratings scoreboard, garnering a 4.9% audience share during the first quarter of 2021.