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Hummel International
Sport & Leisure A/S[1]
TypeSubsidiary
IndustrySports equipment
Founded1923; 99 years ago (1923) in Hamburg, Germany
FounderAlbrech & Ludwig Messmer
Headquarters,
Area served
Worldwide
ProductsSportswear, footwear
ParentThornico Group[1]
Websitehummel.net

Hummel International Sport & Leisure A/S,[1] commonly known as Hummel (stylized hummel), is a Danish manufacturing company of sportswear brand based in Aarhus owned by Thornico.[2] The company currently manufactures apparel for football, rugby league, futsal, handball, basketball, shinty, volleyball and esport teams. Moreover, the company also offers apparel and footwear for children alongside its fashion sub-brand, Hummel HIVE.[citation needed]

The company was founded in 1923 by Albert Messmer and his brother Michael Ludwig Messmer, with the name "Messmer & Co" in Hamburg, Germany; that same year, the Messmer brothers introduced the first football boots to the world.[3] Hummel became Danish after being taken over by Bernhard Weckenbrock in 1956, who moved its base to Kevelaer, North Rhine-Westphalia. Since 1999, Hummel has been a part of the Danish Thornico Group founded by Christian and Thor Stadil.[1]

Being one of the oldest sportswear brands in the business with roots in football & handball, Hummel has previously been worn by football teams such as Real Madrid, Tottenham Hotspur, Aston Villa, Southampton, Benfica and the Denmark national team. Today, Hummel continues to sponsor clubs and players within handball and football.

Sponsorships

The following teams and association are currently sponsored by Hummel:

Association football

National teams

Non-national representative teams

Club teams

Algeria JS Kabylie
Andorra Atlètic Club d'Escaldes
Argentina Chacarita Juniors
Argentina Gimnasia y Esgrima La Plata
Argentina Platense
Argentina Quilmes AC
Argentina Temperley
Argentina Unión de Santa Fe
Australia Sydney University
Australia Capital Football
Austria Flyeralarm Admira
Austria FC Pinzgau Saalfelden
Austria SV Ried
Bulgaria Minyor Pernik
Bulgaria Spartak Pleven
Bhutan Thimphu City FC
Republic of the Congo AS Otôho
Denmark Akademisk BK
Denmark Aarhus GF
Denmark AC Horsens
Denmark BK Marienlyst
Denmark Brabrand IF
Denmark Brøndby IF
Denmark Esbjerg fB
Denmark Christiania S.C.
Denmark FC Fredericia
Denmark FC Horsens
Denmark Greve
Denmark Jammerbugt FC
Denmark Kolding IF
Denmark Odense BK
Denmark Ringkøbing IF
Denmark Slagelse B&I
Denmark SønderjyskE
Denmark Vejle Boldklub
England Bristol City
England Cambridge United
England Coventry City
England Everton
England Fleetwood Town[4]
England Hashtag United
England Millwall
England Northampton Town
England Oldham Athletic
England Southampton
England AFC Wimbledon[5]
England Yeovil Town
France Gazélec Ajaccio
France Saint-Étienne
France US Concarneau
Germany 1. FC Köln
Germany Hertha 03
Germany VfB Lübeck
Germany VfB Oldenburg
Germany Wacker Burghausen
Germany Weiche Flensburg
Germany ZFC Meuselwitz
Guatemala Comunicaciones
Hungary Szeged-Csanád
Hungary Szolnoki MÁV
Iceland ÍBV Vestmannaeyjar
Iceland Fjölnir
India Hyderabad FC
India Kenkre FC[6]
India Mohammedan SC[7]
India Sudeva Delhi FC
India FC Bengaluru United[8]
Japan Fukushima United FC
Japan Zweigen Kanazawa
Japan JEF United Chiba
South Korea Gyeongnam FC
South Korea Suwon FC
Lithuania Kauno Žalgiris
Lithuania Panevėžys
Lithuania Šilutė
Netherlands De Graafschap
Netherlands FC Emmen
North Macedonia FK Vardar
Norway Lyn Fotball
Norway Odds Ballklubb
Norway Sandnes Ulf
Oman Al-Khaburah
Poland Garbarnia Kraków
Poland GKS Katowice
Poland GKS Tychy
Poland Górnik Zabrze
Poland Motor Lublin
Poland Polonia Warsaw
Poland Zagłębie Sosnowiec
Portugal Nacional
Portugal Braga
Portugal Vianense
Qatar Qatar SC
Qatar Al Kharaitiyat SC
Scotland Ayr United
Scotland Kilmarnock
Scotland Montrose
Serbia FK BSK Borča
Spain Costa Brava
Spain Las Palmas
Spain L'Hospitalet
Spain Málaga
Spain Pobla de Mafumet
Spain Sabadell
Spain Real Betis
Spain Real Betis B
Spain Tenerife
Spain UCAM Murcia
Spain Gimnástica Segoviana
Ukraine Lyubomyr Stavyshche
Ukraine MFA Mukachevo
Ukraine Motor Zaporizhzhia
Uganda URA
United States Charleston Battery
United States Chattanooga FC
United States Florida Tropics
United States Forward Madison
United States Green Bay Voyageurs
United States Greenville Triumph SC
United States Hartford Athletic
United States Hartford City
United States Iowa Raptors FC
United States Lane United
United States Milwaukee Torrent
United States PDX FC
United States Philadelphia Fury
United States Providence City
United States SoCal SC
United States Stumptown Athletic
United States Brooklyn City FC[9]
Wales Newport County

Basketball

Club teams

Spain Lenovo Tenerife

Handball

National teams

Club teams

Belgium Initia Hasselt
Croatia RK Zagreb
Croatia RK Zamet
Czech Republic HC Zlín
Czech Republic DHK Zora Olomouc
Czech Republic HK Lovosovice
Czech Republic SHC Maloměřice Brno
Czech Republic DHC Sokol Poruba
Czech Republic HC Britterm Veselí Nad Moravou
Czech Republic Talent Plzeň
Czech Republic TJ Lokomotiva Louny
Czech Republic Tatran Litovel
Czech Republic TJ Náchod
Denmark Aalborg Håndbold
Denmark Århus Håndbold
Denmark SK Aarhus (women's)
Denmark Team Esbjerg (women's)
Denmark SønderjyskE Håndbold
Denmark Mors-Thy Håndbold
Denmark Ringkøbing Håndbold (women's)
Denmark Team Tvis Holstebro
France Billère Handball Pau Pyrénées
France C' Chartres Métropole
France JS Cherbourg
France Pontault-Combault
France Tremblay en France
France US Créteil
Germany ASV Hamm-Westfalen
Germany Bayer 04 Leverkusen (handball)
Germany EHV Aue
Germany Eulen Ludwigshafen
Germany Frisch Auf Göppingen
Germany GWD Minden
Germany Handball Hamburg
Germany HSG Nordhorn-Lingen
Germany SC Magdeburg
Germany SG BBM Bietigheim
Germany THW Kiel
Germany TUSEM Essen
Germany TuS Fürstenfeldbruck
Germany VfL Gummersbach
Germany VfL Lübeck-Schwartau
Germany Wilhelmshaven HV
Hungary Balassagyarmati Kábel
Hungary Békés-Drén KC
Hungary Budaörs (women's)
Hungary Csurgó
Hungary Dunaújvárosi Kohász (women's)
Hungary Fehérvár KC (women's)
Hungary Kecskemét (women's)
Hungary CYEB Mizse KC
Hungary Pénzügyőr (women's)
Hungary Siófok (women's)
Hungary K. Szeged SE (women's)
Hungary ARAGOTörökszentmiklósi KE
Hungary Vecsés SE-Él Team
Iceland ÍBV Vestmannaeyjar
Lithuania Granitas-karys
Montenegro ZRK Buducnost (women's)
Netherlands Beekse Fusie Club
Netherlands E&O
Netherlands HV Volendam
Netherlands Kras Volendam
North Macedonia RK Vardar Skopje
Norway Nøtterøy Håndball
Norway ØIF Arendal
Norway Flint Tønsberg Håndball AL
Norway Stord HK
Norway Oppsal Håndball
Norway Nordstrand Håndball
Poland AZS Politechnika Koszalin
Poland EB Start Elbląg
Poland SPR Chrobry Głogów
Romania Măgura Cisnădie (women's)
Romania HC Zalău (women's)
Romania CSM Roman (women's)
Romania CSM Slatina (women's)
Romania Dunărea Călărași
Romania CSU Suceava
Romania CSM Focșani
Slovakia HC SPORTA Hlohovec
Slovakia SKP Bratislava
Slovenia RK Cimos Koper
Slovenia RK Gorenje Velenje
Slovenia 1.NLB leasing handball league
Slovenia RK Trimo Trebnje
Slovenia RK Krško
Spain Balonmano Sinfín
Spain BM Puente Genil
Spain BM Granollers
Spain Quabit Guadalajara
Spain BM Remudas
Sweden IF GUIF
Sweden IFK Kristianstad
Switzerland HC KTV Altdorf
Switzerland BSV Bern
Switzerland LK Zug
Switzerland Basel Regio
Switzerland LC Brühl
Tunisia Espérance Sportive de Tunis H.C.
Turkey Beşiktaş J.K. Handball Team

Rugby Union

Club teams

Rugby League

National teams

Club teams

Volleyball

National teams

Club teams

Other

Esports

Teams

Players

Cycling

Teams

References

  1. ^ a b c d Hummel. Thornico website.
  2. ^ Wolcott, Robert C. "Danish Superstar Entrepreneur Sees Recession Coming-- And Buddhist Middle Paths To The Future". Forbes. Retrieved 2020-03-23.
  3. ^ "From Hamburg To Hearts: The Football Heritage Of Hummel". 80's Casual Classics. 2019-11-03. Retrieved 2020-04-03.
  4. ^ "Fleetwood Town sign deal with Hummel". Fleetwood Town FC. April 20, 2018. Retrieved April 20, 2018.
  5. ^ "Teaming up with hummel again!".
  6. ^ Shetty, Chittu (4 October 2021). "Kenkre FC announce tie-up with Hummel India as official kit partner". www.footballcounter.com. Football Counter. Archived from the original on 4 October 2021. Retrieved 26 February 2022.
  7. ^ Mohammedan Sporting Club signs kit deal with Hummel International bizbehindsports.com. Retrieved 21 July 2021
  8. ^ Chakrabarty, Madhushree (3 August 2022). "FC Bengaluru United sign Hummel as their official kitting and merchandise partner". mediainfoline.com. Media Infoline. Archived from the original on 3 August 2022. Retrieved 3 August 2022.
  9. ^ "Home". brooklyncityfc.org.
  10. ^ Daly, Phil (2019-07-23). "The Pride Is Back – the new Great Britain Rugby League jersey is unveiled". Leeds Rhinos. Retrieved 12 November 2019.
  11. ^ "Hummel enters the Super League with Wigan Warriors". Sports Industry Group. 14 August 2019. Retrieved 12 November 2019.