| Broadcast area | Tri-Cities, Washington |
|---|---|
| Frequency | 96.7 MHz |
| Branding | La Zeta 96.7 |
| Programming | |
| Format | Regional Mexican |
| Ownership | |
| Owner |
|
| KRCW, KZTB | |
| History | |
First air date | January 26, 1981 (as KREW-FM) |
Former call signs |
|
| Technical information | |
| Facility ID | 4758 |
| Class | A |
| ERP | 820 watts |
| HAAT | 271 meters (889 ft) |
Transmitter coordinates | 46°14′4.00″N 119°19′13.00″W / 46.2344444°N 119.3202778°W |
| Links | |
| Webcast | Listen Live |
| Website | kmmg.lazetaradio.com |
KMMG (96.7 FM) is a radio station broadcasting a regional Mexican format. Licensed to Benton City, Washington, United States, the station serves the Tri-Cities area. The station is currently owned by Amador and Rosalie Bustos, through licensee Bustos Media Holdings, LLC.[1]
The station went on the air as KREW-FM on January 26, 1981. On November 18, 1996, the station changed its call sign to KZTB. On March 14, 2006, it became the current KMMG.[2]
Bustos Media used to own the station. In September 2010, Bustos transferred most of its licenses to Adelante Media Group as part of a settlement with its lenders.[3]
Effective December 10, 2014, Bustos Media repurchased KMMG from Adelante Media, along with eight other stations and a translator, for $6 million.
On December 31, 2014 KMMG changed their format to regional Mexican, branded as "La Zeta 96.7".