 | |
 A classic Kinder Joy egg | |
| Produced by | Ferrero |
|---|---|
| Introduced | April 22, 2001 |
| Related brands | Kinder Chocolate Kinder Surprise |
| Website | kinder.com/joy |
Kinder Joy (formerly known as Kinder Merendero in Italy and Bahrain) is a candy made by Italian confectionery company Ferrero as part of its Kinder brand of products. It has plastic egg-shaped packaging that splits into two; one half contains layers of cocoa and milk cream topped with two wafer balls, and the other half contains a toy and a spoon on top of the wrapper. Kinder Joy was first launched in Italy in 2001 and as of 2018[update] was sold in 170 countries.[1]
Kinder Joy is a brand within the Kinder line of chocolate products sold by Ferrero.[2][3] It has a plastic egg-shaped package with a tab to open it into two halves.[2] One sealed half contains layers of cocoa and milk-flavoured creams topped with two cocoa wafer spheres, to be eaten with an included spoon.[4][5] The other half contains a toy.[3][6] As of 2015[update], Kinder Joy is produced in Poland, India, South Africa, Ecuador, Cameroon,[7] and China.[8] Its main ingredients include sugar, vegetable oils (palm and sunflower), milk and wheat.[9]
Ferrero launched Kinder Joy in Italy in 2001.[5] It has been sold in Spain since 2004,[10] in Germany since May 2006[11] and in China and India since 2007.[5] It was launched in Australia and the United States in 2018.[12][13]
In 2011, Ferrero opened a factory in Baramati, India, to make the eggs, in addition to other products including Tic Tacs.[12] In 2015, the company opened its first factory in China in the Xiaoshan District of Hangzhou, which produced Kinder Joy as its first manufacturing line.[14] As of September 2015[update] Kinder Joy was one of the highest selling candy products in the Chinese market and had received Nielsen China’s Breakthrough Innovation Award.[8]
Kinder Joy became available in Ireland in 2015.[3] In November 2015, Ferrero announced that it would sell the eggs in the United Kingdom, starting in December 2015.[2]
In May 2017, it was announced that Kinder Joy would be launched in the United States in 2018, as a similar product by Kinder, Kinder Surprise, is banned in the U.S. by a federal law. Specifically, the Federal Food, Drug, and Cosmetic Act bans all food products that contain non-nutritive objects embedded within them.[15]
