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((for|the moth genus|Laneco (moth)))
((More citations needed|date=August 2009))
((Infobox company |
  name   = Laneco |
  logo   = [[File:Laneco – Food Lane Supermarkets logo.jpg|250px|Laneco/Food Lane Supermarket company logo]]|
  type   = [[Retail]]|
  foundation     = 1946 |
  area_served    = [[Pennsylvania]], [[New Jersey]]|
  key_people     = Raymond A. Bartolacci Sr.|
  products       = [[Grocery]], [[Department Store]]|
  defunct        = 2001|
  fate           = [[Liquidation]] |
  homepage       = None |
))
'''Laneco''' was a [[supermarket]] chain operating in eastern [[Pennsylvania]] and northern [[New Jersey]]. Laneco operated four types of stores. The older stores were called '''Food Lane''', which were former '''Food Fair''' stores with the least square footage and only carried food products. There were also Laneco's and '''Laneco SuperCenters'''. The [[Clinton, New Jersey]] store was known as a "Laneco Dept Store", which were much larger than Food Lanes and offered general merchandise. [[Sam Walton]] worked with Raymond A. Bartolacci Sr. to develop the [[Wal-Mart Supercenter]]. Laneco also operated '''CR Pharmacies''', which were often located in Laneco Supercenters.

==History==
[[File:Laneco Brand Why Pay More Logo.jpg|thumb|"Why Pay More?" logo, the brand of Laneco]]
Laneco was founded by Raymond A. Bartolacci Sr. in 1946. The first store opened as Paramount Foods in [[Easton, Pennsylvania]],<ref>((cite news| url=http://articles.mcall.com/1997-02-02/business/3134561_1_wal-mart-stores-fourth-store-second-store/4 | author=Savidge, Mariella | work=[[The Morning Call]] | title=Laneco's 'Visionary' Founders Laid Foundation For Super Stores (Pg. 4) | date=February 2, 1997 |access-date=March 10, 2011))</ref> and completed its first day of business with a total of less than $20 in sales.<ref>((cite news| url=http://articles.mcall.com/1997-02-02/business/3134561_1_wal-mart-stores-fourth-store-second-store | author=Savidge, Mariella | work=[[The Morning Call]] | title=Laneco's 'Visionary' Founders Laid Foundation For Super Stores | date=February 2, 1997 |access-date=March 10, 2011))</ref> The stores were acquired by [[Supervalu (United States)|Supervalu]] in October 1992,<ref>((cite news| url=http://articles.mcall.com/1997-02-02/business/3134561_1_wal-mart-stores-fourth-store-second-store/3 | author=Savidge, Mariella | work=[[The Morning Call]] | title=Laneco's 'Visionary' Founders Laid Foundation For Super Stores (Pg. 3) | date=February 2, 1997 |location=[[Allentown, Pennsylvania|Allentown]], [[Pennsylvania]] |access-date=March 9, 2011))</ref> and were closed by them in 2001.<ref>((cite news| url=http://articles.mcall.com/2001-06-11/news/3354128_1_food-chain-food-industry-fair | work=[[The Morning Call]] | title=History may repeat with Laneco | date=June 11, 2001 |location=[[Allentown, Pennsylvania|Allentown]], [[Pennsylvania]] |access-date=March 9, 2011))</ref><ref>((cite news| url=http://articles.mcall.com/2001-06-03/news/3355133_1_supervalu-prayer-laneco | work=[[The Morning Call]] | title=Say a Prayer and Thank Loyal Laneco Employees | date=June 3, 2001 |location=[[Allentown, Pennsylvania|Allentown]], [[Pennsylvania]] |access-date=March 9, 2011))</ref> 

The stores were scaled down for the last several years until they were closed. The stores operated with a union and several thousand employees were laid off at the closure of the stores. Laneco had around 16 stores at the time of closure. Many stores were purchased by and converted to [[Giant-Carlisle|Giant]] such as the [[Lehighton, Pennsylvania]] location while [[Redner's Markets|Redner's]] picked up a few locations. [[Country Junction]] took over the [[Wind Gap, Pennsylvania|Wind Gap]] store. Ahart's Market operated a few locations, including the former Food Lanes in [[Allentown, Pennsylvania|Allentown]], [[Bethlehem, Pennsylvania|Bethlehem]], and [[Phillipsburg, New Jersey]], each of which have since closed. 

The [[Clinton, New Jersey|Clinton]] and the [[Whitehouse, New Jersey|Whitehouse]] (now closed) SuperCenters in [[New Jersey]] are now [[Wal-Mart]] stores. The Laneco in Phillipsburg was demolished and replaced with a [[Wal-Mart]], a [[White Castle (restaurant)|White Castle]], a [[Wawa Inc.|Wawa]], and a [[Quaker Steak & Lube]] (later replaced by [[Stone Tavern (restaurant)|Stone Tavern]]) now occupying the redeveloped site. The [[Hometown, Pennsylvania]] Laneco became a [[TJ Bart's]] location before eventually closing and the lot being used to build a Wal-Mart. Giant refused to hire any of the ex-Laneco workers because they were members of a union.<ref>((cite news| url=http://articles.mcall.com/1997-02-02/business/3134561_1_wal-mart-stores-fourth-store-second-store/2 | author=Savidge, Mariella | work=[[The Morning Call]] | title=Laneco's 'Visionary' Founders Laid Foundation For Super Stores (Pg. 2) | date=February 2, 1997 |location=[[Allentown, Pennsylvania|Allentown]], [[Pennsylvania]] |access-date=March 9, 2011))</ref>

In 1997, TJ Bart's acquired the Laneco in Southside [[Easton, Pennsylvania|Easton]], and eventually selling it to C-town in 2006.

==Products==
Laneco carried a store brand of many grocery products called '''Why Pay More?'''. The logo for '''Why Pay More?''' items was a smiling woman holding a receipt in her left hand and cash in her right, the latter presumably having been spared by the former.

==References==
((reflist))

==External links==
*[https://web.archive.org/web/19990208014412/http://www.laneco.com/ Laneco Food Lane Supermarkets] at web.archive.org

[[Category:Defunct supermarkets of the United States]]
[[Category:Defunct discount stores of the United States]]

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