Lori Greiner | |
|---|---|
 Greiner in 2023 | |
| Born | |
| Education | Loyola University Chicago (BA) |
| Occupations | |
| Spouse | Dan Greiner |
| Website | Official website |
Lori Greiner is an American businesswoman and television personality. She is known for her QVC show Clever & Unique Creations (2000–present) for which she has been called the "Queen of QVC", and for being an investor on the reality series Shark Tank (2011–present). She has hundreds of inventions and holds over 120 patents. She is the president and founder of For Your Ease Only, Inc.
Greiner grew up in the Near North Side, Chicago.[1] She majored in communications at Loyola University Chicago and worked for The Chicago Tribune while in college.[2] She was an aspiring playwright and sold jewelry on the side.[3] She is married to Dan Greiner.[2]
Greiner is the president and founder of For Your Ease Only, which launched in 1996.[3][1] The same year, she created and patented a plastic earring organizer; J.C. Penney picked up the product before the holiday season, allowing her to pay off her $300,000 loan in 18 months.[4][5] In addition to jewelry storage, she has patented consumer products in categories such as cosmetic organization, travel, electronics, and household items. Greiner has invented hundreds of products and holds 120 patents.[4]
After her success with J.C. Penney, Greiner expanded her company, with her products appearing on Home Shopping Network[4] and in the retail store Bed Bath & Beyond.[6] In 2000,[3] she began hosting a show on QVC, "Clever & Unique Creations by Lori Greiner".[7] Her many appearances on the network led to her nickname, "The Queen of QVC".[4][8]
In 2012, Greiner joined the U.S. TV series Shark Tank.[8] In 2014, her investment in Scrub Daddy, a company that produces a texture-changing household sponge, was regarded as one of the biggest successes in Shark Tank history.[9][10] Greiner's other early Shark Tank investments include Bantam Bagels (which was fully acquired by T. Marzetti Company in 2018),[11] Squatty Potty,[12] ReadeRest,[8][12] Paint Brush Cover,[12] Hold Your Haunches,[12] Drop Stop,[12] FiberFix,[12] Simply Fit Board,[4] Sleep Styler,[9] and Screenmend.[12] The companies she has invested in have collectively made over $400 million.[13]
Greiner's book, Invent it, Sell it, Bank it! – Make Your Million Dollar Idea into a Reality, was published in March 2014.[1][2]