Maxim
Deepika Padukone on the cover of Maxim 2017.
Editor-in-ChiefVivek Pareek[1]
Former editors
  • Anup Kutty
  • Sunil Mehra
Staff writersSaurav Bhanot
Shobhita Dutt
CategoriesMen's
FrequencyMonthly
PublisherXavier Collaco
First issueJanuary 2006 (2006-01)
Final issue1 December 2018 (2018-12-01)[2]
CompanyMedia Transasia India Ltd.[3]
Burda Media India[4]
CountryIndia
Based inGurgaon
LanguageEnglish
WebsiteMaximIndia.in

Maxim was the Indian edition of the United Kingdom-based international monthly men's magazine called Maxim. It was known for its revealing pictorials featuring popular actresses, singers, and female models, none of which are nudes. The first issue of the Indian edition of Maxim was the January 2006 issue featuring Priyanka Chopra on the cover.[5][6] The first issue was released on 28 December 2005.[7] The magazine was the first international men's magazine to enter the Indian market and the 30th international version of Maxim.[8] The magazine is no longer published in India.[9]

Largely covering everything related to men's lifestyle, Maxim was the industry leader for men's magazines in India until 2018. Maxim stopped circulating its Indian edition publishing its last issue on 1 December 2018.

Maxim Hot 100

Each year since 2008, the Indian edition of Maxim releases the Maxim Hot 100.[10] The winners and their corresponding ages and the year in which the magazine was released are listed below.

Year Choice Age Notes
2008 Deepika Padukone   22 Youngest winner.[11]
2009 Bipasha Basu   30 [12]
2010 Sonam Kapoor   25 [13][14][15]
2011 Priyanka Chopra   29
2012 Kareena Kapoor   31 [16][17][18][19]
2013 Priyanka Chopra   31 First woman to win twice.[20][21][22]
2014 Katrina Kaif   31
2015 Katrina Kaif   32 First woman to win consecutively.
2016 Priyanka Chopra   33 First woman to win for 3rd time.
2017 Deepika Padukone   31 Third woman to win twice.
2018 Priyanka Chopra   35 Oldest winner.[23]

Controversy

The magazine's inaugural issue in January 2006 featured a page called "Women you will never see in Maxim - 100% fake". Among the photos was a full-page morphed photograph showing Khushbu "posing" in black underwear, along with the caption "Of course, I am a virgin if you don't count from the behind." The caption was in reference to remarks made by Kushboo in 2005 whether or not modern men should expect their brides to be virgins.[24] The actress described the photo, which showed only her head, as "immodest". Kushboo filed a petition with Chennai police commissioner R. Nataraj on 30 January 2006, citing two complaints: defamation and the indecent representation of women. The Supreme Court dismissed the case on 22 May 2006.[25][26]

Editors-in-Chief

The following have served as Editor-in-Chief of Maxim:

S. No. Name From To
1 Sunil Mehra January 2006 June 2006
2 Anup Kutty July 2006 August 2009
3 Vivek Pareek 2009 2018[27]

References

  1. ^ Shobita Dhar (2011-06-02). "When the items bomb". The Times of India. Archived from the original on 2013-04-11. Retrieved 2013-03-30.
  2. ^ "Maxim India 01 Dec 2018". Jionews. Retrieved 9 August 2020.
  3. ^ "Media Transasia India". Mediatransasia.in. Archived from the original on 2015-05-08. Retrieved 2013-03-13.
  4. ^ "Maxim India Achieves the Distinction of India's First Progressive 3D Mainstream Magazine Cover - Courtesy OnePlus". Business Standard India. Press Trust of India. 17 December 2018. Retrieved 9 August 2020.
  5. ^ Bryant, Nick (2006-01-27). "Magazine targets the 'Indian lad'". BBC News - South Asia. Retrieved 2013-03-13.
  6. ^ Amrit Dhillon (2005-12-29). "Maxim crosses cultures". The Guardian. Retrieved 2013-03-13.
  7. ^ "Men ahoy! MAXIM comes docking on Indian shores!". Indiantelevision.com. 2005-12-28. Retrieved 2013-03-13.
  8. ^ Valerie Vidal (2005-10-26). "Maxim to hit India with first lad mag launch". Media Week. Retrieved 2013-03-30.
  9. ^ "Media Transasia India". Mediatransasia.in. Retrieved 2013-03-13.
  10. ^ "The world's most popular list – Maxim Hot 100 – comes to India". Financialexpress.com. Retrieved 2013-03-13.
  11. ^ "The world's most popular list – Maxim Hot 100 – comes to India". August 8, 2008. Retrieved 2012-03-14.
  12. ^ "Bips beats Dips to top Maxim list!". Hindustan Times. 2009-09-11. Archived from the original on April 11, 2013. Retrieved 2013-03-13.
  13. ^ TNN Aug 10, 2010, 12.00am IST (2010-08-10). "Sonam at Maxim's hot party!". The Times of India. Archived from the original on 2012-11-04. Retrieved 2013-03-13.((cite web)): CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link)
  14. ^ "Sonam Kapoor, India's hottest?". Hindustan Times. 2010-08-08. Archived from the original on April 11, 2013. Retrieved 2013-03-13.
  15. ^ "Sonam Kapoor is Maxim India's hottest girl this year". Zeenews.india.com. Retrieved 2013-03-13.
  16. ^ TNN Sep 5, 2012, 04.10PM IST (2012-09-05). "Kareena voted as world's sexiest lady". The Times of India. Archived from the original on 2013-10-15. Retrieved 2013-03-13.((cite web)): CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link)
  17. ^ "HOT! HOT! HOT! Bebo 'burns' mag cover". Hindustan Times. 2012-09-06. Archived from the original on September 8, 2012. Retrieved 2013-03-13.
  18. ^ "Hottest Heroine Kareena sauces up Maxim cover". India Today. 2012-09-10. Retrieved 2013-03-13.
  19. ^ "Kareena Kapoor is World's Hottest Woman 2012; Adorns Maxim India Cover". Ibtimes.co.in. 2012-09-08. Retrieved 2013-03-13.
  20. ^ "PHOTOS: SRK, Priyanka, Kangana, Deepika say Hello Photo Gallery, Picture News Gallery - The Indian Express".
  21. ^ "Priyanka Chopra voted as hottest celebrity of 2013 for Maxim India". dna. 13 December 2013.
  22. ^ "Priyanka Chopra Named Maxim India's Hottest Woman Of 2013 (PHOTO)". The Huffington Post. 10 December 2013.
  23. ^ Maxim Staff (30 June 2018). "Maxim India Names Priyanka Chopra 'Hottest Woman on the Planet' for Fifth Year in a Row". Maxim. Retrieved 9 August 2020.
  24. ^ "Indian star to sue Maxim over photo". BBC News - South Asia. 2006-01-31. Retrieved 2013-03-13.
  25. ^ "SC dismisses anticipatory bail plea of Maxim editor". Dnaindia.com. 2006-05-22. Retrieved 2013-03-13.
  26. ^ PTI May 22, 2006, 12.32pm IST (2006-05-22). "Maxim editor denied bail". The Times of India. Archived from the original on 2013-04-11. Retrieved 2013-03-13.((cite news)): CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link)
  27. ^ "Maxim India Achieves the Distinction of India's First Progressive 3D Mainstream Magazine Cover - Courtesy OnePlus". Business Standard India. Press Trust of India. 17 December 2018. Retrieved 9 August 2020.

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