South Korean girl group NewJeans have appeared in 19 music videos and several commercials over the course of their career. Their first music video, "Attention", was surprise-released on July 22, 2022, through YouTube. To promote their first extended play (EP) New Jeans (2022), they released music videos for all the tracks — "Attention", "Hype Boy", Cookie" and "Hurt". Three music videos for the songs "Ditto" and "OMG" accompanied their next release, the single album OMG (2023). In 2023, they released music videos for all the tracks — "New Jeans", "Super Shy", "Cool with You", "ETA", "Get Up" and "ASAP" — of their second EP Get Up (2023).
Title | Year | Director | Notes | Ref. |
---|---|---|---|---|
"Attention" | 2022 | Shin Hee-won | [1] | |
"Hype Boy" (Intro) | Dongle Shin | [2] | ||
"Hype Boy" (Minji ver.) | [3] | |||
"Hype Boy" (Hanni ver.) | [4] | |||
"Hype Boy" (Danielle & Haerin ver.) | [5] | |||
"Hype Boy" (Hyein ver.) | [6] | |||
"Hurt" | Shin Hee-won | [7] | ||
"Cookie" | Dongle Shin | [8] | ||
"Ditto" (side A) | Shin Woo-seok | [9] | ||
"Ditto" (side B) | ||||
"Hurt" (250 remix) | Shin Hee-won | [10] | ||
"OMG" | 2023 | Shin Woo-seok | [11] | |
"Zero" | Sung-hwi | Promoting Coca-Cola Zero Sugar | [12] | |
"New Jeans" | Youngeum Lee | [13] | ||
"Super Shy" | Shin Hee-won | [14] | ||
"Cool With You" (side A) | Shin Woo-seok | [15] | ||
"Cool With You" & "Get Up" (side B) | [16] | |||
"ETA" | Promoting iPhone 14 Pro | [17] | ||
"ASAP" | Jakyoung Kim | [18] |
Company | Year | Title | Director | Promoting | Region | Notes | Ref. |
---|---|---|---|---|---|---|---|
SK Telecom | 2022 | "Attention! New0을 위한 iPhone 14 Pro" | Kim Min-sung | iPhone 14 Pro | South Korea | [19][20] | |
MegaStudy | "수능도, 내신도! 2024 0원 메가패스" | Lee Han-gyeol | Megapass | [21][22] | |||
Shinhan Bank | "My Heart's Instinct" / "Story Instinct" | N/A | New Sol | It won the Customer Satisfaction Award at the 2022 Hankyung Advertising Awards. | [23][24] | ||
Coca-Cola Company | 2023 | — | Sung-hwi | Coca-Cola Zero Sugar | It features "Zero" by NewJeans. | [25] | |
McDonald's | "뉴진스도 춤추게 하는 빠삭함, 맥크리스피!" | N/A | McCrispy | [26][27] | |||
Hyundai Department Store | "NewJeans, 현대백화점을 면세하다" | Jeon Mun-young | Duty Free Shop | [28][29] | |||
SK Telecom | "0을 위한 특별한 베네핏, Made in 0" | Hobin | iPhone 15 Pro | [30][31] | |||
Lotte Wellfood | "Say Hello with Pepero" | N/A | Pepero | United States | [32] | ||
"Hello, New Me" / "これガムイタガム" | Itagum | Japan | It features "OMG" by NewJeans. | [33] | |||
Shinhan Bank | "신한 X 뉴진스 새로운 금융의 시작" | Lee Hyun-ji | Super Sol | South Korea | [34] |
Title | Album details | Ref. |
---|---|---|
NewJeans Yearbook 22-23 | [35] |