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Polaroid Land Camera Supercolor 1000
Polaroid Land Camera 1000 with separeted Q-light flash

The Land Camera 1000 is an instant camera manufactured by Polaroid Corporation. In the United States, it was marketed as the OneStep. Based on the Polaroid SX-70, the camera includes a one element 103mm f/14.6 plastic lens, fixed focus and an exposure compensation dial knob. It uses the SX-70 time zero film. There is a flash specifically made for this model: the Q-light flash. They had two unique shutter colors: red and green.[1]

History

The Polaroid SX-70, while popular when released, was considered expensive at a cost of $180.[2] Thus, Polaroid created cheaper alternatives: rigid plastic Presto, and the OneStep series. With a release price of $40 (equivalent to $193 in 2022), the Land Camera 1000 became the best-selling camera of the 1977 Christmas shopping season.[3] Later, Polaroid released Type 600 integral series cameras, utilizing the same film format and cartridge but with a different film formulation.

References

  1. ^ De Haas, Wessel (13 February 2015). "Reviving An Old Polaroid 1000 Camera". Lomography Magazine. Retrieved 22 January 2017.
  2. ^ Gustavson, Todd (2009). Camera A history of photography from Daguerreotype to Digital. Sterling Signature. ISBN 978-1-4027-5656-6.
  3. ^ McCracken, Harry (2011-06-08). "Polaroid's SX-70: The Art and Science of the Nearly Impossible". Technologizer. Time. Retrieved April 7, 2012.
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