former American consumer magazine
Popular PhotographyFirst issue, May 1937 |
| Editor-in-Chief | Miriam Leuchter |
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| Frequency | Monthly |
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| Publisher | Steven B. Grune |
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Total circulation
(December 2012) | 359,818[1] |
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| Year founded | 1937 |
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| Final issue | March/April 2017 |
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| Company | Bonnier |
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| Country | United States |
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| Based in | New York City |
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| Language | English |
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| Website | www.popphoto.com |
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| ISSN | 1542-0337 |
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Popular Photography, formerly known as Popular Photography & Imaging, also called Pop Photo, was a monthly American consumer magazine that at one time had the largest circulation of any imaging magazine, with an editorial staff twice the size of its nearest competitor.[citation needed]
History
The first issue of Popular Photography was published in 1937. It was based in New York City[2] and owned by a number of companies during its lifetime, including Ziff Davis.[2] It was sold by Hachette Filipacchi Media U.S. to Bonnier Corporation in 2009. The magazine's last publisher was Steven B. Grune and its last editor-in-chief was Miriam Leuchter.[3]
One of its most well-known editors was American photographer and writer Norman Rothschild, who Edward Steichen once called "the man who makes rainbows."[4]
In early March 2017, the magazine folded, owing to declining advertising revenues from the consumer-camera industry.[5] The March/April 2017 issue was its last. In May 2017, Bonnier was offering to fulfill PopPhoto subscriptions by sending other magazines.[6]
