Pure Flix
Type of businessJoint venture
Type of site
OTT streaming platform
Available inEnglish (American)
Spanish (American)
HeadquartersScottsdale, Arizona, U.S.
Country of originUnited States
Area servedWorldwide
OwnerGreat American Media
Sony Pictures
URLpureflix.com
CommercialYes
RegistrationRequired
UsersIncrease 1 million (As of December 2020)[1]
Launched2015; 8 years ago (2015)
Current statusActive

Great American Pure Flix, formerly Pure Flix and sometimes stylized as Pureflix,[2][3] is an American Christian media subscription over-the-top streaming service[4] owned by Great American Media and Sony Pictures.[1]

History

The service was first established in 2015 by the Christian film studio Pure Flix Entertainment, after it acquired the video on demand provider I Am Flix; the company stated that it would offer over 2,000 films and series at launch.[5][6]

In November 2020, Sony Pictures announced its acquisition of the Pure Flix service, bringing it under its own faith-based film studio Affirm Films;[7][6] as the sale included the rights to the "Pure Flix" trademark, Pure Flix Entertainment was subsequently renamed to Pinnacle Peak Pictures in January 2021.[8]

In May 2023, Sony announced that Pure Flix would become a joint venture with Great American Media, a company led by former Hallmark Channel CEO Bill Abbott; terms of the agreement were not disclosed, besides that Great American Media would hold a controlling stake in the venture, and that Abbott would serve as CEO following the completion of the transaction.[9] In September 2023, Pure Flix rebranded as Great American Pure Flix.[10]

Programming

It is known for its distribution of Sony's Affirm Films and Pinnacle Peak Pictures productions, such as the God's Not Dead series, Miracles from Heaven starring Jennifer Garner, War Room from filmmaker brothers Alex Kendrick and Stephen Kendrick, and The Jim Henson Company film The Star.[11] It also streams original content by Great American Family and Great American Living.[2]

The service also syndicates content from Angel Studios, Christian Broadcasting Network, NBCUniversal, and others, such as Bonanza, The Chosen, Superbook (reboot), Madeline, and VeggieTales.[12][7][13]

References

  1. ^ a b Rizzo, Lillian (May 11, 2023). "Sony's faith-based streaming service merges with Hallmark rival Great American Media". CNBC. Retrieved October 10, 2023.
  2. ^ a b Rice, Lynette (October 9, 2023). "Great American Living Channel Rebrands To Reflect Focus On Faith-Based Programming". Deadline. Retrieved October 10, 2023.
  3. ^ Dowd, Cooper (April 5, 2023). "Colin Ford and Rose Reid on Pureflix Series A THOUSAND TOMORROWS". Movieguide. Retrieved October 10, 2023.
  4. ^ Rosman, Katherine (2017-04-08). "Forget Netflix and Chill. Try Pure Flix and Pray". The New York Times. Retrieved 2017-08-19.
  5. ^ Law, Jeannie (June 4, 2015). "'God's Not Dead' Creators Launch Video on Demand Service for Families; Offers Unlimited Access to Pure Flix Faith Based Films". breathecast.com/. Retrieved August 8, 2017.
  6. ^ a b Shepherd, Josh M. (November 17, 2020). "Sony's Pure Flix Acquisition Could Raise the Bar for Christian Movies". Christianity Today. Retrieved October 10, 2023.
  7. ^ a b Vlessing, Etan (May 11, 2023). "Sony's Pure Flix to Merge With Hallmark Rival Great American Media". The Hollywood Reporter. Retrieved October 10, 2023.
  8. ^ "Pure Flix Rebrands as Pinnacle Peak Pictures". The Hollywood Reporter. 2021-01-22. Retrieved 2021-04-27.
  9. ^ Rizzo, Lillian (May 11, 2023). "Sony's faith-based streaming service merges with Hallmark rival Great American Media". CNBC. Retrieved October 12, 2023.
  10. ^ Rice, Lynette (2023-09-13). "Great American Media's Streaming Arm Rebranded As Great American Pure Flix". Deadline. Retrieved 2023-11-03.
  11. ^ Hayes, Dade (May 11, 2023). "Sony Streaming Outlet Pure Flix, Known For 'God's Not Dead' Franchise, To Merge With Great American Media; Hallmark Channel Alum Bill Abbott To Run Combined Entity". Deadline. Retrieved October 10, 2023.
  12. ^ "God Made You Special". VeggieTales. October 27, 2020. Retrieved October 10, 2023.
  13. ^ "Christian streaming services see spike in viewers as families turn to faith-based shows in lockdown". The Christian Post. May 8, 2020. Retrieved October 18, 2023.
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