Red Envelope Entertainment
Los Angeles, California
United States[1]
Key people
Reed Hastings

Red Envelope Entertainment (originally Netflix First) was a film production unit created by Netflix in 2006.[2] The studio produced independent content for the company's DVD-by-mail service.[3] The company produced and/or distributed over 100 films, before ultimately being closed in 2008.[4] The firm cited the closure of the production division, as a result of pressure from partnered film studios, which were competing for rights.

In 2012, Netflix returned to producing original content under its own banner.[3]

Films distributed


  1. ^ "Titmouse, Inc. - Central Hollywood - 267 visitors". Retrieved 2016-05-24.
  2. ^ "Who will win in Netflix vs. Hollywood?". Bitneni. 2019-02-27. Retrieved 2019-03-08.
  3. ^ a b Sherman, Alex (2018-06-16). "Netflix: The Anti-Amazon". Retrieved 2019-03-08.
  4. ^ "Wired 14.09: Tech Biz: Netflix becomes an exclusive distributor of indie flicks". January 4, 2009.
  5. ^ Kay, Jeremy (July 23, 2008). "Netflix closes down Red Envelope Entertainment".
  6. ^ "Spotlight: Will Netflix's Red Envelope Entertainment be Sundance 2.0?". Digital Media Wire. January 25, 2007. Archived from the original on 2008-10-13.