Regatta
Founded1981 in Manchester, England
HeadquartersRegatta Ltd
Risol House
Mercury Way
Urmston
Manchester
M41 7RR
Key people
Lionel Black (founder)
Keith Black (CEO and owner)
Joanne Black (Director and owner)
Graham Rickard (Managing Director)
David Holt (COO)
Madjid Khan (CFO)
ProductsOutdoor and leisure clothing company
OwnerThe Black family
Number of employees
1986
Websitewww.regatta.com

Regatta is a British clothing brand based in Manchester. It is part of the privately owned Regatta Group, which also consists of Regatta Great Outdoors, Craghoppers, Dare2b, and Regatta Professional. The brand sells through major outdoor retail chains, through its own stores and concessions, and through e-commerce.[1]

History

In 1977 Lionel Black bought a small workwear company called Risol Products. In 1981 he started developing the Regatta brand and in 1996 the company changed its name to Regatta Ltd. Regatta bought the Hawkshead outdoor clothing stores in 2010.[citation needed]

Products

Regatta's product line includes waterproof and breathable jackets, fleeces, trousers, footwear and camping equipment for men, women and children.[2][3]

Product lines also include battery operated heated jackets[4] in 2019 and Brite Light in 2021 which features jackets and hats with inbuilt torches.[5]

Awards

The company has been awarded the Queen's Award for Enterprise: International Trade on two occasions (2012 and 2013) due to its international growth.[6]

Partnerships

The brand launched their first licensed partnership with Peppa Pig in early 2021. The range includes waterproof jackets, puddlesuits, wellies, fleeces and other children's garments.[7]

Celebrity ambassadors

Regatta work with celebrity ambassadors which have in the past included Girls Aloud member Kimberley Walsh[8] as well as Alesha Dixon[9] and Vogue Williams.[10]

TV presenter Rochelle Humes[11] launched a collection of eight jackets in September 2021. ITV This Morning presenter Josie Gibson curated style edit for the third season in Spring 2022.[12] The current womenswear brand ambassador is Giovanna Fletcher.[1] The current menswear ambassador is cricketer and broadcaster Andrew Flintoff, aka Freddie Flintoff.[13]

References

  1. ^ "The small company which tapped into Britain's growing love of the great outdoors - 40 years of the Regatta Group".
  2. ^ Dore, Rebecca (17 October 2020). "Regatta is now selling battery-powered heated jackets". EVOKE.ie. Retrieved 25 January 2021.
  3. ^ "See the best high street faux fur as Schofe does Blue Steel". ITV. Retrieved 25 January 2021.
  4. ^ "These heated jackets could be the winter essential you never knew you needed". The Independent. 17 January 2023. Retrieved 24 July 2023.
  5. ^ "Regatta Carletta VI 3-In-1 Waterproof Jacket review: the wearable torch tech that lights up camping adventures". TheGearLoop. 6 February 2022. Retrieved 24 July 2023.
  6. ^ "Regatta, Dare 2B Ltd". The Queen's Awards for Enterprise Magazine. Retrieved 12 August 2015.
  7. ^ "Hasbro Teams with Regatta for Peppa Pig Outerwear, Accessories • The Toy Book". The Toy Book. 6 July 2020. Retrieved 25 January 2021.
  8. ^ Gooch, Millie (11 October 2019). "Regatta collaborate with Kimberley Walsh on a coat collection that is as practical as it is glam". Woman and Home Magazine. Retrieved 26 October 2021.
  9. ^ "Alesha Dixon announces collaboration with Regatta Great Outdoors". www.diarydirectory.com. Retrieved 25 January 2021.
  10. ^ Hyl, Claire (23 March 2017). "The new SS17 Regatta Great Outdoors collection is most definitely en Vogue". EVOKE.ie. Retrieved 26 October 2021.
  11. ^ "Rochelle Humes collaborates with Regatta". www.themediaeye.com. Retrieved 26 October 2021.
  12. ^ "Josie Gibson Edit". Regatta UK. Retrieved 24 July 2023.
  13. ^ "Andrew Flintoff named Regatta ambassador".

External links


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