The slogan “Sa ikauunlad ng bayan, disiplina ang kailangan" (Filipino for "For the nation’s progress, discipline is needed")[1][2] was a political catchphrase created by the administration of Philippine President Ferdinand Marcos after his declaration of martial law, as a justification for his authoritarian rule and in an effort to promote the "new society".[3] Continuing the racist[3] trend of government propaganda from the Philippines' Spanish and US colonial periods to portray Filipinos as children unable to govern themselves,[3] the slogan was used to justify the "disciplining" of Philippine society by a “benevolent strongman” who knows what is best and who could therefore "lead the country through a period of chaos".[4]

But Ariel Ureta, one of the TV personalities during Martial Law mocked the slogan into "Sa ikauunlad ng bayan, bisikleta ang kailangan" (Filipino for "For the nation's progress, bicycle is needed"). But after that mocking, he was allegedly caught by then-Philippine Constabulary and sent him to Camp Crame to ride a bike to the whole PC headquarters that he later denied.[5]

See also

References

  1. ^ Watson, T. (2014). Asian perspectives on the development of public relations : other voices. Basingstoke: Palgrave Macmillan. ISBN 9781137398154. OCLC 880969261.
  2. ^ Lakas Sambayanan on YouTube
  3. ^ a b c Brillantes, Alex B. (1987). Dictatorship & martial law : Philippine Authoritarianism in 1972. Quezon City, Philippines: University of the Philippines College of Public Administration and Great Books Publishers. ISBN 9718567011. OCLC 18045976.
  4. ^ Beltran, JC A.; Chingkaw, Sean S. (2016-10-20). "On the shadows of tyranny". The GUIDON. Retrieved 2018-07-21.
  5. ^ "Ariel Ureta says the "Sa ikauunlad ng Bayan, bisikleta ang kailangan" story about him is an urban legend". PEP.ph. Retrieved 2022-05-30.


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