San Diego Reader
TypeAlternative weekly
Owner(s)Jim Holman
PublisherJim Holman
EditorJim Holman
FoundedOctober, 1972
HeadquartersSan Diego, California, U.S.
Circulation90,000 weekly (as of 2015)[1]
OCLC number475745849

The San Diego Reader is an alternative press newspaper in the county of San Diego. Published weekly since October 1972, the Reader is distributed free on Wednesday and Thursday via street boxes and cooperating retail outlets.[1]


Founder Jim Holman, a navy veteran, worked for the Chicago Reader before starting up in San Diego. The initial press run of the San Diego Reader was 20,000 copies. In 1989, it was printing 131,000 copies a week and in 2015, the circulation was 90,000.[1][2] In 1988, the Reader moved into a former restaurant in Little Italy and moved to offices in Golden Hill in 2012.[3][4]

In a 1989 story about the paper, the Los Angeles Times wrote that it had developed a reputation as being "liberal", and contrasted that to Holman's morality-driven rules for the paper, such as refusing to publish advertisements promoting abortion services and prohibiting personal advertisements seeking homosexual relationships (later modified to prohibit all personal ads).[2] He also runs the anti-abortion California Catholic Daily website from the same offices.[5][6][7]

Due to the impact of the COVID-19 pandemic in 2020, 30 employees agreed to take pay cuts equivalent to half of their pay.[8]


  1. ^ a b c "San Diego Reader -".
  2. ^ a b Brass, Kevin (May 18, 1989). "Off the Wall With Reader Publisher". Los Angeles Times. Retrieved March 21, 2023.
  3. ^ Showley, Rowley (May 31, 2012). "San Diego Reader moving to Golden Hill". San Diego Union-Tribune. Retrieved March 21, 2023.
  4. ^ Showley, Roger (July 24, 2012). "Reader owner completes purchase for newspaper office". San Diego Union-Tribune. Retrieved March 21, 2023.
  5. ^ Davis, Kelly (December 21, 2011). "Jim Holman's quest to amend California's abortion law". San Diego City Beat. Archived from the original on March 24, 2012. Retrieved March 21, 2023.
  6. ^ Grace, Jeff. "Contact Us". California Catholic Daily. Retrieved March 21, 2023.
  7. ^ "Reader owner bankrolls pro-life Democrat". San Diego Union-Tribune. April 14, 2012. Retrieved March 21, 2023.
  8. ^ Dotinga, Randy (April 8, 2020). "Local Media's Crucible: News Consumption Is Up, But Revenue Is Way Down". Voice of San Diego. Retrieved March 21, 2023.