Swara Sug Media Corporation
IndustryMass media
Founded1987; 35 years ago (1987)
Key people
  • Marlon Rosete (President and CEO)
OwnerKingdom of Jesus Christ
ParentKingdom of Jesus Christ
Sonshine Media Network International
The logo of SMNI since 2010
TypeTerrestrial television network
Broadcast areaNationwide
Picture format4:3 480i (SDTV)
OwnerSwara Sug Media Corporation
Key people
Sister channelsSMNI News Channel
Launched2000; 22 years ago (2000)
FounderPastor Apollo C. Quiboloy
Former names
  • ACQ Broadcasting Network (1987-1992)
  • ACQ Worldwide Broadcast Ministries Q-Channel (1992-2003)
  • ETV-39 (1998-2001)
  • ACQ Kingdom Broadcasting Network (2003-2010)

Sonshine Media Network International (SMNI), also known by its legal operating name Swara Sug Media Corporation (SSMC),[2] is a Filipino broadcast media arm of the Kingdom of Jesus Christ (KJC) led by the Filipino televangelist Pastor Apollo C. Quiboloy.[3] Based in Davao City and Makati, Philippines. It's operates a network of radio and television broadcasting stations.

It currently owns and operates a sister channel (SMNI News Channel), the broadcasting network is available over terrestrial broadcast in the Philippines, and on cable, satellite, and online streaming worldwide.[4] The network now owns and operates two television networks, where the main flagship station, based in Davao City, maintains an uninterrupted 24-hour service through regular repetition of a dozen self-produced Kingdom Programs in English, Filipino, and dozens of foreign languages along with news, public affairs, public service, infotainment, sports and entertainment programs. On the other hand, the network's sister channel SMNI News Channel, based in Makati, primarily provides rolling news coverage and public affairs programs, which broadcasts exclusively in Digital TV format in Metro Manila, Metro Davao, Benguet and Cagayan de Oro. It also maintains a network of radio stations under the "Sonshine Radio" brand of the Swara Sug Media Corporation.

The broadcasting network was licensed in late 2003 by the Philippine government to operate seven analog free-to-air television channels in key cities across the country. It also has four digital terrestrial channels in Metro Manila, Benguet, Cagayan de Oro and Metro Davao.[5]


The Kingdom of Jesus Christ's Media Ministry, known today as SMNI, traced its roots on the radio, with the program "Pagsusi sa Kamatuoran" (Searching for Truth) on radio stations DXDC and DXUM. The television ministry began in 1991, when they launched their first television program, "The Hour of Truth" aired nationally on IBC and ABS-CBN stations in Visayas and Mindanao, followed by "Powerline" in 1995.

In July 2000, The Kingdom of Jesus Christ officially launched its 24-hour cable network, "The Q Channel" (then also known as "ACQ–TV, Q Channel"; not to be confused with GMA's sister free TV channel QTV/Q (Quality TeleVision) launched in 2005 and now known as A2Z (11) since 2020 and GTV (27) since 2021), bringing the Gospel of the Kingdom from Davao City to key cities around the Philippines, which was carried by Sky Cable.

On April 25, 2003, The Q Channel successfully metamorphosed as the "ACQ–Kingdom Broadcasting Network (ACQ-KBN)", with an expanded reach across the Asia-Pacific region and the United States via satellite, also carrying the new slogan "Delivering the Good news 24 hours a day, 7 days a week".[6] During also in the same year, ACQ-KBN launched its first TV station Sonshine TV-43 Davao, and introduced new religious programs such as Give Us This Day, Sounds of Worship, Batang Kaharian (lit. Kingdom Child), Way Ahead, Highest Praise, Quiet Moments and many more.

In 2004, ACQ-KBN signed a historic agreement with GlobeCast World TV, which aims to expand its broadcast footprint around the world. In the same year also that KJC through ACQ-KBN launched its own radio station in Davao City as "DXAQ Kingdom Radio 1404 AM".

In March 2005, KJC and ACQ-KBN acquired the congressional franchise, ownership and management of the Swara Sug Media Corporation (SSMC). at the same day, ACQ-KBN and SSMC acquired all the NBC Angel Radyo AM stations from Nation Broadcasting Corporation, which in turn, gave birth as the "Sonshine Radio" network.

In November 2005, DWAQ-TV Channel 39 went back on the air and began its test broadcast as "ACQ-KBN Sonshine TV-39 Metro Manila". On January 8, 2006, ACQ-KBN Sonshine TV 39 was launched during the first Global Thanksgiving and Worship presentation of the Kingdom of Jesus Christ, which held at the PhilSports Arena, the network ventured from Cable TV broadcasting to Free-to-Air TV broadcasting, and broadcasts with the transmitter power of 60 kilowatts.

On June 5, 2006, ACQ-KBN Sonshine TV launched "Sonshine Media Network International (SMNI)" as News and Public Affairs block which became a tie-up of ACQ-KBN Sonshine TV-39 in Metro Manila and ACQ-KBN Sonshine TV-43 in Davao, with the original slogan "Service First, Right Here, Right Now, Worldwide".

On July 30, 2006, ACQ-KBN Sonshine TV is now on Nationwide with more than 500 cable TV operators across the Philippines.

On January 4, 2009, ACQ-KBN Sonshine TV-37 in Santiago, Isabela as the third TV station after the TV stations are TV-39 Manila and TV-43 Davao, ACQ-KBN Sonshine TV-37 is launched after the first Global Thanksgiving and Worship presentation at the Buenavista Barangay Hall in Santiago, Isabela and followed by on May 10, 2009, The fourth TV Station as ACQ-KBN Sonshine TV-39 Butuan is launched after the first global thanksgiving and Worship presentation at the Luciana Convention Center in Butuan City.

In August 2010, ACQ-KBN Sonshine TV (merger of ACQ-KBN and Sonshine Media Network International) was renamed again as simply "SMNI", the network now focuses in Religious, News and Public Affairs programs carried from the now-defunct ACQ-KBN, it also the network was launched with the new slogan "Alternative media, Alternative power, it Sustains Life" (first slogan) and "Informs, Delivers, Transforms" (second slogan) with a new station ID.

In January 2011, SMNI was launched with a new slogan "Where Everything is Possible" with a new station ID.

On May 24, 2016, SMNI launched its own News and Public affairs channel as SMNI News Channel and it is exclusively aired over Digital Terrestrial Television on UHF Channel 40 in Metro Manila and its internet Live streaming.

On August 31, 2019, Philippine President Rodrigo Duterte signed Republic Act No. 11422 which renewed Swara Sug Media Corporation license for another 25 years. The law grants SSMC a franchise to construct, install, operate, and maintain, for commercial purposes, radio broadcasting stations and television stations, including digital television system, with the corresponding facilities such as relay stations, throughout the Philippines.[7][8]

On January 26, 2022, the National Telecommunications Commission assigned the network's television frequency on channel 43 which was formerly used by AMCARA Broadcasting Network for ABS-CBN's DTT broadcast.

SMNI TV programs

Main article: List of programs broadcast by Sonshine Media Network International

SMNI stations nationwide

SMNI TV stations in the Philippines

SMNI TV nationwide

Branding Callsign Ch. # Power (kW) Station type Location (transmitter site)
SMNI TV-43 Davao DXAQ-TV TV-43 50 kW Originating Shrine Hills, Matina, Davao City
SMNI TV-39 Manila DWAQ-TV TV-39 60 kW (30 kW Operational) Originating Barangay Sauyo, Novaliches, Quezon City, National Capital Region
SMNI TV-43 Provisional authority TV-43 5 kW Pending test broadcast National Capital Region
SMNI TV-35 Laoag DWSB-TV TV-35 5 kW Relay Laoag
SMNI TV-38 Vigan DWSP-TV TV-38 5 kW Relay Vigan
SMNI TV-37 Isabela DWSA-TV TV-37 2 kW Relay Santiago, Isabela
SMNI TV-39 Roxas DYSW-TV TV-39 1 kW Relay Brgy, 10 Purok Mantinlo, KM No. 1 Roxas Avenue Extension, Roxas City, Capiz
SMNI TV-39 Butuan DXSW-TV TV-39 5 kW Relay Butuan

SMNI TV on digital terrestrial television

Terrestrial Callsign Ch. # Frequency Power Area of Coverage
Digital DWAQ-TV 40 (Digital Test Broadcast) 629.143 MHz 1 kW Metro Manila
44 (Digital Test Broadcast) 653.143 MHz
Digital DXAQ-TV 19 (Digital Test Broadcast) 503.143 MHz 1 kW Davao


Terrestrial Callsign Ch. # Frequency Power Area of Coverage
Digital Provisional Authority 45 (Digital Test Broadcast) 659.143 MHz 2.5 kW Metro Baguio and Northern and Central Luzon

SMNI TV on pay television

Cable Provider Ch. # Coverage
Cablelink 95 Metro Manila
Destiny Cable 162 on Digital
Sky Cable 162 on Digital
14 Metro Baguio
Mountainview Satellite Corporation 90
SkyCable 10 Metro Laoag
Sunshine CATV 73
Eaglevision Cable 64 Vigan
Vigan Satellite Cable TV 35
Regal Cable TV Network 52 Santiago
New City Cable System 78
Angeles City Cable Television Network 84 Angeles, Pampanga
Muñoz Satellite Cable TV 97 Muñoz
Choice Cable TV 90
Community Cable TV 78 Los Baños, Laguna
Puerto Princesa CATV 18 Puerto Princesa
Prime Cable 80
SkyCable 95
Caceres Cable TV 65 Metro Naga
SkyCable 95
Filinvision Alto Cable 42 Roxas
Wesfardell Cable Service 89
SkyCable 14 Metro Iloilo
Cable Star Inc. 64
SkyCable 14 Metro Bacolod
New Bacolod Cable 132
SkyCable 37 Metro Cebu
Cine Cebu Television Network 99
SkyCable 14 Metro Dumaguete
Fil-Products Cable Company 76
62 Tacloban
Leyte Cable TV Network 14
Fil-Products Cable Company 81 Calbayog
Calbayog Cable TV 93
SkyCable 37 Zamboanga City
Mindanao Cable TV Network 94
JVL Star Cable 97 General Santos
SkyCable 37
JVL Star Cable 97 Polomolok
SkyCable 14
Misamis Cable TV Network 69 Ozamiz
Fil-Products Cable Company 90
SkyCable 37 Cagayan de Oro City
Parasat Cable TV 18
Jade Cable TV
SkyCable 37 Cotabato
Cotabato Cable TV Network 57
SkyCable 14 Tagum
Prime Cable 74
SkyCable 14 and 46 Davao Central
Davao Cableworld Network 97
Beautiful Cable TV Network 87 Medina
Z-Energy CATV 83
08 Alegria
78 Placer
69 Salay
67 Tagoloan
49 Butuan
Fil-Prouducts Cable Company 97
Cignal 186 Nationwide
GSat Direct TV 40

*And 500 Cable TV Operators in the Philippines.

Sonshine radio stations and Sonshine TVRadyo TeleRadyo on Pay Television

Sonshine Radio
TypeBroadcast AM Radio Network
BrandingSonshine Radio
Founded2005; 17 years ago (2005)
ParentSwara Sug Media Corporation
Key people
Admar R. Vilando (Station Manager)
Branding Callsign Frequency Power (kW) Location
Sonshine Radio Davao DXRD 711 kHz 10 kW Davao
Sonshine Radio Manila DZAR 1026 kHz 50 kW Metro Manila
Sonshine Radio Dagupan DZRD 981 kHz 10 kW Dagupan
Sonshine Radio Tuguegarao DZYT 765 kHz 5 kW Tuguegarao
Sonshine Radio Santiago DWSI 864 kHz 5 kW Santiago
Sonshine Radio Cabanatuan DWAY 1332 kHz 5 kW Cabanatuan
Sonshine Radio Cebu DYAR 765 kHz 5 kW Cebu
Sonshine Radio Cagayan de Oro DXCL 1098 kHz 10 kW Cagayan de Oro
Sky Cable 57 Nationwide 10 kW Metro Manila

Criticism and alleged bias

Media institutions and sectoral rights groups have accused SMNI of spreading misinformation and fake news while at the same time attacking critics of the Duterte administration and several media outlets in the form of "red-tagging".[9] The right-wing bias is also on Net 25, owned by Iglesia ni Cristo's affiliate Eagle Broadcasting Corporation which similar to SMNI.[10]

See also


  1. ^ "About Sonshine Media Network International". smni.com. Retrieved 2021-05-15.
  2. ^ "R.A. No. 8122: An Act Granting the Swara Sug Media Corp. Of the Philippines a Franchise to Construct, Install, Operate and Maintain for Commercial Purposes Radio and Television Broadcasting Stations in the Philippines and for Other Purposes". 16 July 1995.
  3. ^ "About Sonshine Media Network International". smni.com. Retrieved 2021-05-15.
  4. ^ "About Sonshine Media Network International". smni.com. Retrieved 2021-05-15.
  5. ^ "About Sonshine Media Network International". smni.com. Retrieved 2021-05-15.
  6. ^ "ACQ-KBN History". kingdomofjesuschrist.org (Wayback Machine). Archived from the original on February 3, 2005. Retrieved 22 September 2016.
  7. ^ "Prangkisa ng Swara Sug Media Corporation pinalawig pa ng 25 taon". Pinas: The Filipino's Global Newspaper. September 9, 2019. Retrieved September 9, 2019.
  8. ^ "Republic Act No. 11422".
  9. ^ "Quiboloy's SMNI fuels disinformation, online attacks on gov't critics". Rappler. 6 February 2022. Retrieved 2 March 2022.
  10. ^ "Journalists, social media personalities slam 'trash' news reporting of Net25". lionheartv.net. May 25, 2022. Retrieved May 25, 2022.