Total Football was a British sports magazine on football published by Future Publishing.[note 1] It was launched in September 1995 as a 'laddish' competitor to FourFourTwo, which had launched the previous year.[1] Total Football and its then-rival Goal were inspired by the success of the 'lad's magazine' Loaded.[2]

Total Football closed in September 2001, with the publisher citing "massive coverage" of football as the reason.[3] Monthly sales were just under 25,000 at the time of its closure, declining from over 80,000 at launch. Another competitor, the BBC's Match of the Day, also closed in 2001; Goal had already suspended publication in 1998 and was later merged into FourFourTwo.[4][5]

Notes

  1. ^ Another magazine of the same name is published by Russian publisher Gameland. See Schafbuch, Thomas (1 September 2007). "Brand Coding a Company". The Moscow Times. Retrieved 29 April 2012.

References

  1. ^ Seddon, Peter (1 August 2004). Football Talk: The Language & Folklore Of The World's Greatest Game. Robson. p. 240. ISBN 1861056834.
  2. ^ White, Jim (15 August 1995). "Leery, laddish and loud - won't the fans just love 'em?". The Independent. Retrieved 29 April 2012.
  3. ^ "Total Football bites the dust". MediaWeek. 3 September 2001. Retrieved 29 April 2012.
  4. ^ Stevens, Mary (7 September 2001). "It's all over for Total Football". Press Gazette. Retrieved 29 April 2012.
  5. ^ Hodgson, Jessica (31 August 2001). "Final whistle for Total Football". The Guardian. Retrieved 29 April 2012.


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