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WayFM
TypeRadio network
Country
Programming
FormatChristian adult contemporary
History
Launch dateOctober 9, 1987 (1987-10-09)
Links
WebcastListen Live
Websitehttps://www.wayfm.com/

The WayFM Network is a national, non-profit radio broadcasting network in the United States, primarily playing Christian adult contemporary music. While WayFM is based in Colorado Springs, Colorado, content creation and programming originates in Franklin, Tennessee and operates stations in 12 states (as of May 2018).

History

Origins in Fort Myers

WAY Media, Inc. was founded in 1987 by Bob Augsburg.[1] The non-profit corporation began as a single FM radio station in Fort Myers, Florida.

In the early 1980s, Bob and Felice Augsburg were residing in Fort Myers, where Bob was working as the Program Director at WSOR, a Christian radio station formatted for older adults. Bob and Felice have said that they "were compelled by the burden to see a younger audience reached and Bob began producing a Saturday evening broadcast geared for youth."[2] This program, which aired on WSOR, became the springboard for Christian Rock concerts in the area and the impetus for a 24/7 station with this type of format.[2]

Much discussion with local parents and business people led to a non-profit Florida corporation and an application filed with the Federal Communications Commission (FCC) for an unused FM frequency.

On Christmas Eve (December 24) 1986, the group received its permit for the construction of a new non-commercial FM station in Fort Myers, WAYJ. On October 9, 1987, WAYJ, broadcasting as "WAY-FM", signed on the air.

Growth

By 1992, three WAY-FM radio stations were on the air—including Fort Myers; Nashville, Tennessee (WAYM); and West Palm Beach, Florida (WAYF).

In the mid-90s, WAY-FM stations, beginning with WAYF, began to sponsor and organize large Christian music concerts and day-long music festivals. Within a few years, Nashville and Fort Myers also began to sponsor major Christian music events.

After several years of planning, in 1996, WAY-FM began the Christian Hit Radio Satellite Network (CHRSN). The network was designed to help other stations who desired to reach the youth and young adults of their respective communities but lacked the manpower or resources to operate a station on their own.

Corporate office established

In 2001, WAY-FM Media Group established a corporate office in Colorado Springs, Colorado where Bob Augsburg, the president and founder now lives. Dusty Rhodes, former Station Manager of WAYF, joined Augsburg in Colorado as Chief Operating Officer and is now the ministry's Senior Vice President.

In 2005, Dar Ringling joined the ministry as Chief Financial Officer while Lloyd Parker, formerly General Manager of the K-LOVE & Air1 Radio Networks, became the Chief Operating Officer.

In 2012, WAY-FM shifted from its long time Christian CHR format to a Christian Adult Contemporary format, along with shifting their audience from 18- to 34-year-olds, to older adults (25-54), thus growing up with its original audience more or less. Since 2013 WAY-FM via flagship station WAYM, Nashville is a Christian AC reporter to the Nielsen BDS service, and became a monitored reporter to Mediabase's Christian AC panel in April 2015.

In July 2013, WAY-FM ceased providing programming to non-owned stations via satellite, with the exception of the network morning show, The Wally Show. In 2017, The Wally Show stopped syndication, as well.

In May 2015, WAY-FM announced plans to acquire KVRK, in North Texas.[3] The Station calls letters are now KAWA and now broadcasts the national WAY-FM format. The former Power FM however has become an online music channel, app, and community of Christian rock fans managed by WAY-FM Media Group.

New CEO

In August 2017, founder Bob Augsburg officially retired from his position as CEO.[4] Bob remains on the Board of Directors and is still involved in the ministry. John Scaggs was chosen as the new CEO.[4]

Merger with Hope Media Group

On January 26, 2022; it was announced that Way Media Group would merge with Hope Media Group based out of Houston, Texas. Hope Media Group owns and operates heritage Christian AC station KSBJ 89.3, and Spanish Christian AC sister KHVU 91.7 (Vida Unida), along with internet radio station NGEN Radio which features a pop and Hip-Hop leaning Christian CHR format.

Current reach

At this time, WAY-FM owns and operates 20 full power FM radio stations. WAY-FM also owns 24 translator stations. WAY-FM is also heard online and offers two online exclusive streams. Way Now streaming Christian Pop and Hip-Hop and Way Loud streaming Christian Active/Alternative Rock.

Station list

Alabama

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYU 91.1 Steele, Alabama 150 230 m (750 ft) A FCC FM Query
WAYH 88.1 Harvest, Alabama 3,500 204 m (669 ft) C3 FCC FM Query
W297AP 107.3 Anniston, Alabama 10 222 m (728 ft) D FCC FM Query
W220ED 91.9 Auburn, Alabama 19 49 m (161 ft) D FCC FM Query
W210CA 89.9 Birmingham, Alabama 180 349.1 m (1,145 ft) D FCC FM Query
W258AE 99.5 Florence, Alabama 27 73.4 m (241 ft) D FCC FM Query
W258AU 99.5 Huntsville, Alabama 120 387 m (1,270 ft) D FCC FM Query
W272CO 102.3 Montgomery, Alabama 250 192 m (630 ft) D FCC FM Query

Colorado

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
KBWA 89.1 Brush, Colorado 1,500 44.2 m (145 ft) A FCC FM Query
KXWA 101.9 Centennial, Colorado 9,500 163 m (535 ft) C3 FCC FM Query
KCWA 93.9 Loveland, Colorado 580 319 m (1,047 ft) A FCC FM Query
KRWA 90.9 Rye, Colorado 10,000 34.6 m (114 ft) C3 FCC FM Query
KJWA 89.7 Trinidad, Colorado 160 241 m (791 ft) A FCC FM Query
K257FO 99.3 Colorado Springs, Colorado 72 651 m (2,136 ft) D FCC FM Query
K230BO 93.9 Monument, Colorado 250 148 m (486 ft) D FCC FM Query
K299AO 107.7 Sterling, Colorado 75 110.4 m (362 ft) D FCC FM Query

Florida

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYP 88.3 Marianna, Florida 70,000 105 m (344 ft) C1 FCC FM Query
WAYJ 89.5 Naples, Florida 100,000 94.1 m (309 ft) C1 FCC FM Query
WAYF 88.1 West Palm Beach, Florida 50,000 321 m (1,053 ft) C1 FCC FM Query
W263BI 100.5 Fort Myers, Florida 250 320.8 m (1,052 ft) D FCC FM Query
W295DC 106.9 Panama City, Florida 15 11 m (36 ft) D FCC FM Query
W244BD 96.7 Stuart, Florida 800 42 m (138 ft) D FCC FM Query

Georgia

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYT 88.1 Thomasville, Georgia 17,000 392 m (1,286 ft) C1 FCC FM Query
W212AR 90.3 Lindale, Georgia 10 217 m (712 ft) D FCC FM Query

Indiana

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYI 104.3 Charlestown, Indiana 3,000 100 m (330 ft) A FCC FM Query
W220DV 91.9 Evansville, Indiana 250 248.2 m (814 ft) D FCC FM Query

Kansas

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
KYWA 90.7 Wichita, Kansas 53,000 144 m (472 ft) C1 FCC FM Query

Kentucky

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYD 88.1 Auburn, Kentucky 1,000 113 m (371 ft) A FCC FM Query
WAYK 105.9 Valley Station, Kentucky 1,250 155 m (509 ft) A FCC FM Query
W212BZ 90.3 Brentwood, Kentucky 19 87.2 m (286 ft) D FCC FM Query
W201DD 88.1 Central City, Kentucky 27 58.9 m (193 ft) D FCC FM Query
W291BZ 106.1 Murray, Kentucky 27 81.4 m (267 ft) D FCC FM Query
W217BP 91.3 Owensboro, Kentucky 15 87.4 m (287 ft) D FCC FM Query

Oregon

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
KKWA 96.3 West Linn, Oregon 1,350 386 m (1,266 ft) C3 FCC FM Query

South Carolina

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYA-FM 100.9 Ridgeville, South Carolina 13,000 91 m (299 ft) C3 FCC FM Query
W267BK 101.3 Mount Pleasant, South Carolina 250 201.5 m (661 ft) D FCC FM Query

Tennessee

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
WAYQ 88.3 Clarksville, Tennessee 14,000 227 m (745 ft) C2 FCC FM Query
WAYW 89.9 New Johnsonville, Tennessee 500 97 m (318 ft) A FCC FM Query
WAYM 88.7 Spring Hill, Tennessee 5,000 330 m (1,080 ft) C2 FCC FM Query
W215BH 90.9 Chattanooga, Tennessee 10 361 m (1,184 ft) D FCC FM Query
W284AE 104.7 Chattanooga, Tennessee 250 219 m (719 ft) D FCC FM Query
W207CI 89.3 Cleveland, Tennessee 13 123.1 m (404 ft) D FCC FM Query
W257BX 99.3 Columbia, Tennessee 60 54.4 m (178 ft) D FCC FM Query
W213BT 90.5 Cookeville, Tennessee 10 134.5 m (441 ft) D FCC FM Query
W210CD 89.9 Hendersonville, Tennessee 250 316 m (1,037 ft) D FCC FM Query
W207CQ 89.3 Jackson, Tennessee 10 108 m (354 ft) D FCC FM Query

Texas

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
KAWA 89.7 Sanger, Texas 95,000 572 m (1,877 ft) C KAWA FCC FM Query]

Washington

Call sign Frequency
(MHz)
City of license ERP
(W)
Height
(m (ft))
Class FCC info
K206CQ 89.1 Spokane, Washington 10 433 m (1,421 ft) D FCC FM Query

References

  1. ^ cmarcucci (2012-02-14). "WAY-FM selling WAYJ-FM". Radio & Television Business Report. Retrieved 2019-08-20.
  2. ^ a b [1] Archived July 13, 2006, at the Wayback Machine
  3. ^ Philpot, Robert. "Report: Power 89.7 FM soon to become "Way-FM" | The Star Telegram The Star Telegram". Star-telegram.com. Retrieved 2015-05-15.
  4. ^ a b "John Scaggs Named CEO of Christian Broadcaster WAY Media". Insideradio.com. Retrieved 2019-08-15.