 | |
| Broadcast area | Big Rapids, Michigan Cadillac, Michigan Mount Pleasant, Michigan |
|---|---|
| Frequency | 103.9 MHz |
| Branding | B103.9 |
| Programming | |
| Format | Classic hits |
| Ownership | |
| Owner | Up North Radio, LLC |
| WCDY, WCKC | |
| History | |
First air date | August 24, 2016 |
| Technical information | |
| Facility ID | 191528 |
| Class | A |
| Power | 6,000 watts |
| HAAT | 70 meters (230 ft) |
| Links | |
| Website | b1039bigrapids |
WBZX (103.9 FM) is a radio station in Big Rapids, Michigan. Owned by Up North Radio, LLC, the station broadcasts a classic hits format branded as B103.9.
The station first broadcast on August 24, 2016, stunting with a beautiful music format as "Beautiful 104" until its official launch on August 27, 2016.[1] The station is owned by Up North Radio, who also owns and operates WCKC, Cadillac, and WCDY, McBain-Cadillac.[2]