WHBK-AM 2014.jpg
CityMarshall, North Carolina
Broadcast areaMadison County, North Carolina
Northern Buncombe County, North Carolina
Frequency1460 AM kHz
Branding"Solid Gospel WHBK"
FormatSouthern Gospel
AffiliationsSolid Gospel (Salem)
SRN Radio News (Salem)
Tar Heel Sports Network
OwnerSeay Broadcasting Company
(Seay Broadcasting, Inc.)
First air date
Former call signs
WMMH (1954-1988)[2]
Call sign meaning
Hurley and Karen Buff[1]
former owners
Technical information
Facility ID61264
Power5,000 Watts daytime
139 Watts nighttime
Transmitter coordinates
35°48′4.0″N 82°40′48.0″W / 35.801111°N 82.680000°W / 35.801111; -82.680000
Translator(s)95.9 W240DS (Marshall)
WebcastWHBK Webstream
WebsiteWHBK Online

WHBK is a Southern Gospel formatted broadcast radio station licensed to Marshall, North Carolina, serving Madison County, North Carolina and Northern Buncombe County, North Carolina.[3] WHBK is owned and operated by Seay Broadcasting Company.[4]


WHBK began broadcasting in 1954 as WMMH.[1]

WHBK currently carries a Southern Gospel format fed from Salem Radio Networks Solid Gospel network.[1] The station also carries SRN Radio News, also from Salem, along with weather forecasts from Greenville, South Carolina NBC-affiliate WYFF.[1] Local programming consists of area farm reports, a Trading Post program, a Community Bulletin Board (featuring local events) and other programming.[1] Local sports from Madison High School and college sports from the North Carolina Tar Heels are also heard.[1][5]


  1. ^ a b c d e f g "About WHBK Radio". Seay Broadcasting Company. Retrieved February 22, 2014.
  2. ^ "Call Sign History". Federal Communications Commission, audio division. Retrieved February 22, 2014.
  3. ^ "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved February 22, 2014.
  4. ^ "WHBK Facility Record". Federal Communications Commission, audio division. Retrieved February 22, 2014.
  5. ^ "Tar Heel Sports Network - Play-By-Play Network Affiliates" (PDF). University of North Carolina At Chapel Hill. Retrieved February 22, 2014.