WLYB

Livingston, Alabama
Broadcast area	Livingston, York, Demopolis, Alabama
Frequency	96.3 MHz
Branding	96.3 WLYB 100.5 Meridian
Programming
Language(s)	English
Format	Adult Contemporary
Ownership
Owner	Damon Collins (Blackbelt Broadcasting, Inc.)
History
First air date	November 26, 2013
Call sign meaning	Livingston York Blackbelt
Technical information
Facility ID	189541
Class	A
ERP	3,400 watts
HAAT	100 meters (330 ft)
Transmitter coordinates	32°37′34.3″N 88°12′03.3″W / 32.626194°N 88.200917°W / 32.626194; -88.200917
Translator(s)	100.5 W263CF (Meridian, MS)
Links
Webcast	Listen Live
Website	963wlyb.com

WLYB (96.3 FM) is an American radio station serving the community of Livingston, the county seat of Sumter County, Alabama and Meridian, Mississippi. Owned by Blackbelt Broadcasting, Inc., a company wholly owned by Damon L. Collins, WLYB has a transmitter located off McDowell Industrial Park Road, just outside the Livingston city limit, and studio facilities on Monroe Street in downtown.

WLYB has a translator in Meridian, Mississippi, W263CF (100.5 MHz).

History

In June 2011, Damon L. Collins of Foley, Alabama, applied to the Federal Communications Commission (FCC) for a construction permit for a new broadcast radio station. The FCC granted this permit on September 9, 2011, with a scheduled expiration date of September 9, 2014.^[1] The new station was assigned call sign "WLYB" on September 21, 2011.^[2][3]

In November 2011, Damon L. Collins filed application to transfer the construction permit for WLYB to a new company called Blackbelt Broadcasting, Inc. Collins is the sole owner of Blackbelt Broadcasting. The FCC approved the transfer on November 19, 2011, and formal consummation took place on January 10, 2012.^[4]

On November 26, 2013, following a stunt with a commercial-less loop of TV theme songs, WLYB signed on with a Rhythmic Hot AC-leaning Variety Hits format using live air staffers, known as just 96.3 WLYB. The first song played on 96.3 WLYB was Love Shack by The B-52's. The music is mostly current-based Rhythmic Pop mixed in with Rhythmic/Old School favorites from 80s, 90s, and 2000s^[5]

WLYB FM is also heard on 100.5 FM (W263CF) in Meridian, Mississippi.