WPVL-FM

Platteville, Wisconsin
Broadcast area	Dubuque, Iowa
Frequency	107.1 MHz
Branding	Xtreme 107.1
Programming
Format	Top 40 (CHR)
Affiliations	Premiere Networks Westwood One
Ownership
Owner	Morgan Murphy Media (QueenB Radio Wisconsin, Inc.)
Sister stations	KIYX, WGLR-FM, WPVL
History
Former call signs	WSWW-FM, WKPL
Call sign meaning	Platteville[1]
Technical information[2]
Licensing authority	FCC
Facility ID	35513
Class	A
ERP	4,200 watts
HAAT	120 meters (390 ft)
Transmitter coordinates	42°41′27.00″N 90°37′26.00″W / 42.6908333°N 90.6238889°W / 42.6908333; -90.6238889
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	x1071.com

WPVL-FM (107.1 MHz, "Xtreme 107.1") is a radio station broadcasting a Top 40 (CHR) radio format Licensed to Platteville, Wisconsin, United States, it serves the Platteville, Wisconsin and Dubuque, Iowa areas. The station is currently owned by Morgan Murphy Media.^[3] WPVL's main competition is KLYV "Y105".

History

The station went on the air as WSWW-FM. ("South West Wisconsin"). WSWW-AM and WSWW-FM were owned by Bob and Mary Bodden from 1955 to 1983. In 1983, the stations were sold to Edward Kramer of Kramer Broadcasting and the call letters were changed to WTOQ-AM and WKPL-FM. In 1995, the stations were sold to an investment group led by Paul Braun. On 1995-09-01, the station changed its call sign to the current WPVL-FM. In 1998, as part of a merger with radio stations WGLR-AM and FM in Lancaster, Wisconsin, the group of stations were bought by Morgan Murphy Media and became known as QueenB Radio.^[4]

Station programming

WPVL-FM mixes local hosts with syndicated programming throughout the broadcast day. Weekend hours contain a mix of local voice-tracking and syndicated shows. WPVL-FM is Dubuque and southwest Wisconsin's home for the syndicated program On-Air with Ryan Seacrest, which airs weekdays from Noon to 4pm. Xtreme 107.1 also carries the syndicated American Top 40 on Weekends.