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XMG Studio Inc.
IndustryMobile gaming
Founded2009; 15 years ago (2009)
FounderRay Sharma
DefunctJune 2017
Headquarters
Toronto
,
Canada

XMG Studio was a mobile game developer based in Toronto, Canada.[1][2] The company was founded by Ray Sharma in 2009. XMG developed games on iOS, Android and Windows Phone platforms.[3][4] These games included: Fashion Star Boutique and Drag Racer World, and co-produced/licensed projects including Degrassi and Ghostbusters: Paranormal Blast.[1][2][3]

XMG partnered with mobile games publisher DeNA to bring selected games to DeNA's mobile social game network.[5] In 2012, XMG collaborated with Shaftesbury Films and its digital media division Smokebomb Entertainment to create an app-based video series known as "Totally Amp'd."[6] Also, XMG worked with Sony and MuchMusic to develop the Degrassi and Ghostbusters - Paranormal Blast apps.[1][2][3] One year later, in 2013, XMG partnered with startup company, Seeds, to help provide microloans to female entrepreneurs in developing countries through mobile gaming.[7]

XMG created The Great Canadian Appathon, a 48-hour coding competition for college students which held its last competition in 2014.[8][9] The studio has been inactive on all social media since late December 2016. In late June 2017, XMG Studio was acquired by Highmark Interactive in order to develop games to aid in recovery from traumatic brain injuries.[10]

References

  1. ^ a b c "A look inside Toronto's XMG studio and the multifaceted face of modern mobile-game development". Financial Post. Retrieved 28 October 2013.
  2. ^ a b c "Le marché des téléphones portables révolutionne l'industrie du jeu vidéo". AFJV News. 4 October 2013. Retrieved 28 October 2013.
  3. ^ a b c "Financial fragility is forcing indies into a too narrow focus, reckons XMG's Adam Telfer". PocketGamer.biz. 30 May 2012. Retrieved 28 October 2013.
  4. ^ "XMG Studio Values Variety". IT newsLink. Retrieved 28 October 2013.
  5. ^ "DeNA collects 10 new partners for Mobage titles on iOS". TUAW. Retrieved 28 October 2013.
  6. ^ "App-based TV show Totally Amp'd launches with Degrassi alum". Toronto Star. 25 January 2012. Retrieved 28 October 2013.
  7. ^ "Company helps women around the world". CTV News. Retrieved 28 October 2013.
  8. ^ "XMG challenges students to stand on the shoulders of giants". Financial Post. Retrieved 28 October 2013.
  9. ^ "Students demonstrate their passion for coding in "hackathon"". The University of Waterloo's Official Student Newspaper: Imprint. Retrieved 28 October 2013.
  10. ^ "Highmark Interactive raises $2 million to treat brain injuries with video games". VentureBeat. Retrieved 17 July 2017.

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