Heroes
Product typeConfectionery
IntroducedSeptember 1999
Related brandsList of Cadbury products
MarketsUnited Kingdom, Ireland, New Zealand and Australia

Heroes (previously Cadbury's Miniature Heroes, and known as Favourites in Australia and New Zealand) is a brand of boxed/tinned confectionery of a miniature collection of chocolate bars currently manufactured by Cadbury. Introduced in September 1999,[1] they were a response to rival Mars' Celebrations and contain miniature versions of various Cadbury chocolate bars. Heroes are most popular around holidays, such as Christmas, Halloween and Easter.

Its name was changed to its current "Heroes" in 2002, after launching as "Cadbury's Miniature Heroes" in 1999.

Contents

United Kingdom, the Isle of Man and Ireland

Fallen Heroes

Source:[2]

Australia and New Zealand

References

  1. ^ "Cadbury Heroes". Archived from the original on 2007-10-27. Retrieved 2008-02-02.
  2. ^ < "Chocolate box favourites ditched". Newsbeat, BBC Radio 1. 19 December 2018. Retrieved 12 May 2019.