Karhu

Manufacturer	Sinebrychoff
Introduced	1898
Alcohol by volume	8.0% (Tosi Vahva Karhu) 5.4% (Karhu IVA) 4.6% (Karhu III)
Style	Pale lager
Original gravity	16.5% PI (Tosi Vahva Karhu) 12.3% PI (Karhu IVA) 10.5% PI (Karhu III)
IBU scale	18 (Karhu III)
Website	www.karhu.fi (in Finnish)

Karhu is a Finnish beer brand owned by the Sinebrychoff brewery, part of the Carlsberg Group. Karhu, meaning bear in Finnish, is a pale lager with a strong taste.

The brewing of Karhu began in 1929. As of 2020^[update], Karhu 4.6% had the sixth largest market share of all Finnish beers sold in shops and Karhu 5.3% the ninth.^[1] The original Pori Brewery was bought by Sinebrychoff in 1972. From 2006 the beer has been made in a new brewery in Kerava. The Pori brewery was closed in 2009.

Karhu beers

Karhu's ingredients are water, barley, malt, barley starch and hops. The number in parentheses is alcohol percentage by volume (ABV).

• Karhu III (4.6% or 5.4%)
• Karhu A (5.3%)
• Karhu Real Strong (8.0%)
• Karhu Dark I (2.8%)
• Karhu Rye (4.6%)
• Karhu Double Hops (4.6%)
• Karhu Frosted (4.6%)

Marketing slogans

• Seuraa itseäsi.^[2]
  • "Follow yourself."
• Karhu - täyttä olutta.^[3]
  • "Karhu is a full-bodied beer."
• Jokainen Karhu on täyttä olutta ensipuraisusta viimeiseen pisaraan.^{[This quote needs a citation]}
  • "Every Karhu is a full-bodied beer from the first bite to the last drop."
• Kesyttämätön Karhu on lajinsa vahvin.^{[This quote needs a citation]}
  • "Untamed Karhu is the strongest of its breed."
• Korkkaa huurteisen kylmänä ja nauti täyteläisestä mausta.^{[This quote needs a citation]}
  • "Uncap when frosty cold and enjoy the full-bodied flavour."