Marusho Motor Co., Ltd.
Company typeStock company
IndustryAutomotive industry
FoundedApril 1948
Defunct1967 (merged into Honda)
FateDefunct
HeadquartersHamamatsu, Shizuoka Prefecture, Japan
Key people
Tadashi Itō
ProductsLilac model motorcycle
Revenue10,000,000 yen

Marusho Motor Co., Ltd. (丸正自動車製造株式会社, marushō jidōsha seizō kabushiki gaisha) was a company that manufactured motorcycles from 1948 to 1967. The company's Lilac model motorcycle was recognized by the Society of Automotive Engineers of Japan (in Japanese), who included the 1950 Marusho Lilac ML as one of their 240 Landmarks of Japanese Automotive Technology.[1]

History

Masashi Itō started Marusho in Hamamatsu, Japan, in 1948 after being apprenticed with Soichiro Honda. The company produced shaft driven models like the Lilac, and showcased its technical prowess to the world in the Mount Asama Volcano Race, competing well against the likes of Honda, Meguro, Yamaha, and Suzuki. Company founder Masashi Itō died in 2005 at the age of 92.

Marusho Lilac V-twin
Marusho Lilac flat-twin

Lilac motorcycles

References

  1. ^ "Lilac ML". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 August 2013. Even now, the Lilac Friendship Club, an organization of Lilac fans, holds a convention every year.