Type of business | Private |
---|---|
Type of site | Software Development, News aggregator |
Founded | 2009 |
Headquarters | , U.S. |
Area served | Worldwide |
Founder(s) | Gregory Galant, Lee Semel |
CEO | Gregory Galant |
Key people | |
Industry | Internet, software |
Revenue | US$180 million (2023)[3] |
Employees | 250 (fully employed) (2023)[4] |
URL | muckrack |
Advertising | AdSense |
Registration | Optional |
Users | 310 million MAU (February 2023)[5] |
Current status | Active |
Muck Rack, LLC is a software program that connects public relation offices and journalist listing on social media. It was founded in 2009 by Gregory Galant and Lee Semel.[6] Since 2011, Muck Rack has been a free database for journalists and public relation officers.[7] The database which was launched freely for journalists and subscription based for public relation access is also a news aggregator that indexes news written by a registered journalist from the internet.[8]
According to "Journalist Magazine", Muck Rack indexes every tweet sent by registered journalists, and if tweets contain a link to an article they have written, that article too is indexed. It also sends a daily email to registered members on what other journalists are talking about on social media.[7]
Founded in New York, Muck Rack is currently headquartered in Miami, Florida.[9] The company was founded in 2009 by Gregory Galant and his friend Lee Semel while Galant served as the CEO.[10][11] The industry was funded by Susquehanna Growth Equity, LLC.[12] In 2023 announced the launch of their AI called, PressPal.ai.[13] Spanning it's launch, Muck Rack has been reportedly praised for its credibility and easy work for journalists and PR Agencies.[14]
Muck Rack was founded in 2009 by Gregory Galant and Lee Semel and the came from a Brooklyn based company called Sawhorse Media, LLC.[15]
In 2018, Muck Rack became more notable majorly as a news aggregator and a social network for journalist. Natasha Tynes, a journalist and author said that the site allows the users to immediately see who is sharing his/her link by adding a bookmark to the user's browser.[16]
Since 2011, Muck Rack launched a software developing company.[17] In 2023 announced the launch of their AI called, PressPal.ai.[13]
Muck Rack was established for the purpose of collecting information about journalist. It also serve as a database for a user (journalist) and PR agents on subscription.[18] Data collected from Muck Rack are indexed as news aggregate. It helps also in twitter juggling which tells a journalist the top stories on Twitter.[19]