Suparatana Bencharongkul | |
---|---|
Born | |
Occupation | COO of The Rakbankerd Group |
Known for | Agricultural technology |
Suparatana Bencharongkul (Thai: ศุภรัตน์ เบญจรงคกุล) is a Thai agriculturist, lifestyle influencer, and the daughter of Boonchai Bencharongkul,a telecommunication tycoon.[1][2] As an agriculturist, she combined farming and technology to start the Farmer Info Application, Sabuymarket, Allbio, Farmmanyam, Rakbankerd Products and Fulfield initiatives for the benefit of the farmers in Thailand.[3][4]
She received a Bachelor of Business Administration from the University of Kent in 2003 and an Executive Master of Business Administration from the Sasin School of Management of Chulalongkorn University in 2015.[5]
Suparatana is the chief operating officer of Rakbankerd Group, which is part of the family-owned Benchachinda Group.[6][3][7] Her efforts are centered towards improving agricultural production in Thailand through smart technology of artificial intelligence, unmanned aviation systems and sensors, leading to higher yields per acre.[2][7]
Suparatana pioneered the use of smart technology in agriculture, particularly rice production, which is one of Thailand's main crops. The technology aims to get more production for farmers in Thailand.[6]