Company type | Private |
---|---|
Industry | Mobile advertising, app marketing |
Founded | 2018 |
Founder | Robert Wildner, Ashwin Shekhar, Orietta Mendez, and Caio Balbino |
Headquarters | , Germany |
Website | http://www.avow.tech |
AVOW is a German company that specializes in acquiring new users for mobile app developers and brands.[1] AVOW has partnerships with global mobile OEMs such as Xiaomi, Huawei, Vivo, OPPO, OnePlus, realme, Transsion, Itel, Tecno and Infinix.[2][3][4]
AVOW was founded in 2018 in Berlin.[5] It offers access to more than 1.5 billion daily active users and is able to generate over 10 million monthly app installs.[6][7][8]
On 30 November 2020, AVOW announced a partnership with Xiaomi, in which they became a marketing partner of Xiaomi outside of China.[9][10] In April 2021, the company announced a partnership with another Chinese smartphone producer, OPPO.[11]
In 2021 AVOW partnered with the smartphone brand Vivo with more than 400 million active users worldwide.[12][13] and with Huawei.[14]
In July 2022, Huawei Mobile Services and Kumu announced a collaborative partnership via AVOW.[15][16]
In October 2022, Xiaomi made AVOW its official core agency for the EMEA, Southeast Asia, and LATAM regions.[17][18][19] In May 2023, Xiaomi appointed AVOW as its official core agency for India.[20]
In August 2023, AVOW launched "AVOW Intelligence", a tool for media buying with mobile OEMs.[21]
In October 2023, AVOW was named as the Gold Agency for Transsion Mobile Internet, and their ad platform Eagllwin. This partnership also made AVOW the debut Transsion Mobile Internet partner in Indonesia.[22][23]