KPGG 98.5-103.9ThePIGG logo.png
CityAshdown, Arkansas
Broadcast areaTexarkana
Frequency103.9 MHz
Branding103.9 The Pig
FormatClassic country
OwnerAmerican Media Investments, Inc.
First air date
May 19, 1972 (as KMLA-FM)
Former call signs
KMLA-FM (1972-1990)
KTFS-FM (1990-1991)
KHSP-FM (1991-1997)
KOWS (1997-1998)
KHSP-FM (1998-2000)
KOWS (2000-2002)
Call sign meaning
Sounds like "Pig"
Technical information
Facility ID4438
ERP5,100 watts
HAAT108 meters (354 ft)
Transmitter coordinates
33°36′6″N 94°4′38″W / 33.60167°N 94.07722°W / 33.60167; -94.07722

KPGG (103.9 FM, "103.9 The Pig") is a radio station broadcasting a classic country music format. Licensed to Ashdown, Arkansas, United States, it serves the Texarkana area. The station is currently owned by American Media Investments, Inc. Studios are located on College Drive in Texarkana, Texas and its transmitter is in Ogden, Arkansas.

Broadcast personalities include Michael B, Doug Davis, Fabienne Thrash, Brad Ford, and "Milam". Additional weekly programming on the station includes the "Wake Up Call" with Michael B & Doug Davis, Fabe's Lunchtime Requests, "Roots of Country" with Doug Davis, "Sunday's Kind of Country", and "God's Country", featuring gospel music by classic country artists.

Station management: Kirk Keller

Rebranding as "The Pig"

On February 4, 2019, KPGG rebranded as "98.5 & 103.9 The Pig", adding a simulcast on KHDY-FM 98.5 FM Clarksville, Texas).[1]


  1. ^ Howdy and The Pig Merge in Texarkana Rdaioinsight - February 5, 2019