Passion Pop is an Australian alcoholic drink, marketed as a "carbonated passion fruit flavoured juice-based beverage". It was created by Frank “Pop” Miranda between 1977 and 1978 at the C-Sekda winery in Griffith, New South Wales. The rights for the drink were then sold to Australian Vintage, who now owns and produces the beverage.[1] It comes in four different flavours: original (passion fruit), mixed berry, pink (strawberry), and watermelon.[2]
Passion Pop is labelled as a carbonated, flavoured juice. At 9.5% alcohol, one 750 mL Champagne-style glass bottle contains 5.6 standard drinks. Passion Pop comes in a 750 ml glass It was one of the first beverage products in Australia to utilize a plastic stopper (or "cork").[3] The Passion Pop label reads "Perfect for sharing with friends, delightfully fruity and refreshing."[4]
In Australian pop culture, Passion Pop is associated with underage drinking,[5] with BuzzFeed labelling it as "an iconic Australian beverage, usually enjoyed by teenagers drinking in parks".[6] In 2008, the New South Wales Police Force launched "Operation Passion Pop" to fight underage drinking.[7]