The World of Interiors
EditorHamish Bowles
CategoriesDesign magazine
FrequencyMonthly
Total circulation
(June 2013)
60,414[1]
Founded1981; 43 years ago (1981)
First issueNovember 1981
CompanyCondé Nast
CountryUnited Kingdom
Based inLondon
LanguageEnglish
Websitewww.worldofinteriors.co.uk Edit this at Wikidata
ISSN0264-083X

The World of Interiors is a magazine published by Condé Nast with a total readership of 152,000.[2] The glossy monthly magazine covers interior design.

History

The magazine began as Interiors in November 1981.[3] It was founded in London, England, by Kevin Kelly, with Min Hogg as editor. Its unusual interiors and literate style set it apart from other interior titles, and within two years the magazine had been bought by Condé Nast[4] and it began publishing internationally under the name The World of Interiors (as there was already an American competitor named Interiors.[5] Since 2000, it was edited by Rupert Thomas, who had been the deputy editor since 1997. On 17 September 2021, it was announced that Hamish Bowles would become the new editor in chief at The World of Interiors.[6] The magazine has only had three editors during its 41-year history.[7]

In October 2019, the magazine launched the online directory The World of Interiors Index which lists dealers, gallerists, and upholsters.[8]

Fifty percent of readers work in design-related industries.[9]

The magazine's offices were formerly on the second floor of Vogue House.[8]

Content

The focus of The World of Interiors has been described as "startlingly beautiful things"[10] and a "gorgeous physical object".[7] It has continued to mix high and low interiors, historical and modern interiors. Domestic houses, church interiors and historical palaces have all been covered. In addition to photographic features of interiors, the magazine has "an editorial mix that has retained its eclecticism, wit and attention to every word."[7]

Steven Kurutz from The New York Times called it "intelligent, witty and wide-ranging in its curiosity: a bible." When many other divisions of Condé Nast declined, the sales of The World of Interiors remained steady through the years, partly because its content is created by people who "are all artistic bohemian types. It’s the antithesis to the data-driven digital attitude that we have to embrace in other part of our business", according to an executive from Condé Nast Britain.[8]

References

  1. ^ "Mag ABCs: Full circulation round-up for the first half of 2013". Press Gazette. 15 August 2013. Retrieved 7 December 2013.
  2. ^ "World of Interiors". www.worldofinteriors.co.uk. Retrieved 21 March 2016.
  3. ^ "The World of Interiors". Conde Nast. Retrieved 23 December 2015.
  4. ^ Duka, John (December 1983). "A British Editor Sets Her Own Style". The New York Times.
  5. ^ "Magazine publishers (Boat to Cornmarket)". MAGFORUM. March 2011.
  6. ^ "Hamish Bowles appointed Editor in Chief of World of Interiors". Vogue. 17 September 2021.
  7. ^ a b c Kurutz, Steven. "Hamish Bowles Enters The World of Interiors". The New York Times. Retrieved 4 June 2022.
  8. ^ a b c Kurutz, Steven (4 December 2019). "Inside The World of Interiors, Condé Nast's Secret Weapon". The New York Times. Retrieved 27 January 2024.
  9. ^ "Condé Nast - the World of Interiors".
  10. ^ Freedman, Lisa (28 May 2012). "The London Magazine | Min Hogg". www.thelondonmagazine.co.uk. Archived from the original on 9 June 2017.