The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.
The result was delete. MER-C 10:19, 5 November 2019 (UTC)[reply]
This article seems to serve a promotional purpose for the advertising agency “Royalties-Ecobranding”. The link “About” on the home page of the agency’s website[1] directs to Wikipedia’s Ecobranding article. This agency has a Wikipedia page under their former name Royalties.
In its introduction, the article presents Ecobranding as an eco-designed graphic and artistic movement. The author of the article, Robert Petit added Ecobranding to the list of 21st century Art movement which has been removed since then.
The Origins section of the page specifies that Ecobranding started when designer Sylvain Boyer envisioned a more ecological method of creating visual identities (in French, “ecological” is a synonym of “environmental”). A reading of the 2017 web sources provided in the article [2][3][4][5] make it clear that Ecobranding was endorsed as a personal project of Sylvain Boyer rather than as an Artistic Movement. In the same Origins section, the author specifies that Sylvain Boyer created in 2018 a company named Ecobranding in collaboration with the agency Royalties. Without prior sources to confirm this information, I assume that the author of the article Robert Petit must be Sylvain Boyer or someone from Royalties-Ecobranding.
Other instances of Ecobranding can be found on the web such as a website[6] presenting samples of design works and linking Sylvain Boyer’s personal email address, a Behance portfolio[7] linking to the former website and a GitHub repository[8] linking to the “Ecobranding Foundation” website[9] which automatically redirects to the Royalties-Ecobranding website.
My conclusion is that Ecobranding is not an artistic movement but de facto the personal design practice of Sylvain Boyer and the agency Royalties he is related to. This article is written without neutrality and behind an open-source/artistic appearance serves a promotional purpose. My opinion is that even if this page was written with neutrality, Ecobranding would not present an encyclopedic value.
Other contributions by Robert Petit have been deleted as they were considered promotional such as his mention of Sylvain Boyer’s “FriendlyUI” on the article Light-on-dark color scheme or his mention of Royalties being the author of the 2024 Summer Olympics’ logo on the article of the event. Raoul Anodin (talk) 18:58, 28 October 2019 (UTC)[reply]
Why do you want to delete this article when the sources are verified, and when the only aims to this article is to improve and preserve the world in which we live and this regardless of any financial considerations, Ecobranding is for all, and must be improve with all, do you want to deprive us of it? Robert Petit (talk)
Dear @Robert Petit, although it is not listed in What Wikipedia is not and although it is a beautiful aim that I strongly support, I do not think that to preserve the world is in the entitlement of Wikipedia. In addition to that, the sources I joined to this article clearly show that Royalties-Ecobranding and Sylvain Boyer indeed have financial considerations regarding “Ecobranding.” I invite you to answer the points I raised if you disagree with my perspective. Regards, Raoul Anodin (talk) 19:20, 28 October 2019 (UTC)[reply]
Delete while the subject has received some coverage, it is so over-the-top promotional that it cannot be salvaged other than by a complete rewrite. What I found particularly grating are some of the claims made in the dark mode section which reads as if it was invented by Boyer and subsequently adopted by Google and Apple. No source claims that, and it's patently untrue. Vexations (talk) 23:09, 28 October 2019 (UTC)[reply]
Delete - This article is basically an advertisement and promotional material WP:PROMO for a company as stated in the nom. It is not part of the environmental art movement. Possible WP:COI. Netherzone (talk) 20:52, 28 October 2019 (UTC)[reply]
Delete I can find a number of sources for the concept "ecobranding", however none of them make any mention of an art movement or graphic movement or Boyer or Royalties; everything I could find was all about the marketing concept of "ecobranding". There might be an encyclopedia article in that, but not the one we have now. Schazjmd(talk) 21:32, 28 October 2019 (UTC)[reply]
The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.