Sponsor
Promotional poster
Also known asDesire
Genre
Created byiHQ[1]
Written by
  • Han Hui-jeung
  • Lee Joo-hee
(formerly, Park Kye-Hyung)
Directed byLee Cheol (formerly, Kwak Ki-won)
Music byHong Seung-hyun (Fara Effect)
Country of originSouth Korea
Original languageKorean
No. of episodes12
Production
Executive producers
  • Park Jong-jin
  • Heo Hwan
  • Jeong Jin-yong
Producer
  • Choi Jae-Soon
Running time55 minute
Production companyVictory Contents[2]
Original release
NetworkiHQ Drama, MBN
ReleaseFebruary 23 (2022-02-23) –
April 6, 2022 (2022-04-06)

Sponsor (Korean: 스폰서; RR: Seuponseo)[3] is a 2022 South Korean television series starring Lee Ji-hoon, Han Chae-young, Ji Yi-soo and Koo Ja-Sung.[4][5] The drama is described as another Penthouse.[6] It was scheduled to premiere on iHQ on November 29, 2021 but postponed to February 2022 with a plan to simultaneous air on MBN along with iHQ.[7] It premiered on MBN simultaneously with iHQ from February 23, 2022.[8]

Synopsis

A romance thriller between four men and women running like a runaway locomotive toward different desires, including success, revenge, children and love.

Cast

Main

Supporting

Special appearance

Production

Development

Ratings

Average TV viewership ratings (nationwide)
Ep. Original broadcast date Average audience share
(Nielsen Korea)[22]
1 February 23, 2022 1.2%
2 February 24, 2022 1.4%
3 March 2, 2022 1.1%
4 March 3, 2022 1.2%
5 March 10, 2022 1.2%
6 March 16, 2022 0.9%
7 March 17, 2022 0.9%
8 March 23, 2022 0.5%
9 March 24, 2022 1.2%
10 March 30, 2022 0.5%
11 March 30, 2022 0.9%
12 April 6, 2022 0.931%
  • In the table above, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.
  • This drama airs on a cable channel/pay TV which normally has a relatively smaller audience compared to free-to-air TV/public broadcasters (KBS, SBS, MBC and EBS).

References

  1. ^ "[단독] '스폰서' A작가, 이지훈 연락에 "오해했다, 죄송" 갑질 의혹 일단락 | 방송 : 네이트 연예". 모바일 네이트 뉴스 (in Korean). Retrieved November 14, 2021.
  2. ^ m.rpm9.com (November 12, 2021). "김강현, IHQ 개국 첫 드라마 '스폰서' 캐스팅…흥신소 사장 役 예정". RPM9.com - 자동차 매거진 (in Korean). Retrieved December 27, 2021.((cite web)): CS1 maint: numeric names: authors list (link)
  3. ^ "Desire (Korean Drama, 2021, 욕망)". HanCinema. Retrieved October 25, 2021.
  4. ^ "이지훈·한채영 IHQ 개국 드라마 '스폰서' 11월 29일 첫방송". 스타뉴스 (in Korean). October 25, 2021. Retrieved October 25, 2021.
  5. ^ "이지훈 한채영 '욕망' 측 "'스폰서'로 제목 변경, 연출자 교체"(공식입장)". October 5, 2021.
  6. ^ "'개국' IHQ 그리고 '욕망', 제2의 tvN·제2의 펜트하우스 될 수 있을까 [종합]". The Chosun Ilbo (in Korean). May 20, 2021. Retrieved January 2, 2022.
  7. ^ Yoon Seong-Yeol (November 26, 2021). "'스폰서' 첫 방송 연기..내년 2월 MBN과 동시 편성 논의 [공식]" [The first broadcast of 'Sponsor' is postponed.. Discussion of simultaneous programming with MBN in February of next year [Official]]. Star News (in Korean). Naver. Retrieved November 26, 2021.
  8. ^ Jeong Seo-hee (January 11, 2022). "갑질 논란→편성 연기…시끌했던 '스폰서', 내달 23일 첫방" [Gapjil Controversy → Arrangement postponed... 'Sponsor', which was noisy, first aired on the 23rd of next month] (in Korean). SPOTV News. Retrieved January 11, 2022 – via Naver.
  9. ^ 안, 하나 Mbn스타. "김윤서 '욕망' 합류...이지훈-한채영과 호흡". Naver News (in Korean). Retrieved February 15, 2022.
  10. ^ Jeon Hyo-jin (November 16, 2021). "김강현, '스폰서' 출연" [Kang-Hyeon Kim to appear in 'Sponsor'] (in Korean). Sports Donga. Retrieved November 16, 2021 – via Naver.
  11. ^ a b Park So-yeon (August 31, 2021). "[방송소식] 박근형-김정태-이윤미, IHQ 드라마 '욕망' 합류" [[Broadcasting News] Park Geun-hyung, Kim Jeong-tae, and Lee Yoon-mi join the IHQ drama 'Desire']. Yonhap News Agency (in Korean). Retrieved August 31, 2021 – via Naver.
  12. ^ Ahn Ha-na (February 22, 2022). "박근형-이윤미, 웃음이 끊이지 않는 화기애애한 분위기(스폰서)" [Park Geun-hyung and Lee Yoon-mi, a friendly atmosphere with constant laughter (sponsor)] (in Korean). Maeil Broadcasting Network. Retrieved February 22, 2022 – via Naver.
  13. ^ Lim Eui-jeong (November 19, 2021). "한슬, 드라마 '스폰서' 신 스틸러로 등장..한채영과 호흡" [Han Seul appears as a new stealer in the drama 'Sponsor'... Breathing with Han Chae-young] (in Korean). Herald POP. Retrieved November 19, 2021 – via Naver.
  14. ^ Lee Seul-bi (February 9, 2022). "김희정, '스폰서' 출연…한채영과 호흡" [Kim Hee-jung to appear in 'Sponsor'... Breathing with Chaeyoung Han] (in Korean). Sports Donga. Retrieved February 9, 2022 – via Naver.
  15. ^ Ahn Byung-gil (February 11, 2022). "정민규, 드라마 '스폰서' 출연…한채영-이지훈과 호흡" [Jung Min-gyu to appear in the drama 'Sponsor'... Chaeyoung Han - Breathing with Jihoon Lee] (in Korean). Sports Kyunghyang. Retrieved February 11, 2022 – via Naver.
  16. ^ Ahn Byung-gil (February 16, 2022). "조효인, 드라마 '스폰서' 출연[공식]" [Jo Hyo-in to appear in the drama 'Sponsor' [Official]] (in Korean). Sports Kyunghyang. Retrieved February 16, 2022 – via Naver.
  17. ^ Choi Na-young (March 15, 2022). "박준금 '스폰서' 특별출연..매운맛 연기로 인물들 관계 헤집는다" [Park Joon-geum's special appearance in 'Sponsor' ..sweet relationship between characters with spicy acting] (in Korean). OSEN. Retrieved March 15, 2022 – via Naver.
  18. ^ Kim Bo-young (March 22, 2022). "스폰서' 이루, 국제변호사 '마이클'로 등장…한채영과 무슨 관계?" [Sponsor' Yiru appears as international lawyer 'Michael'... What is your relationship with Han Chae-young?] (in Korean). E-Daily. Retrieved March 22, 2022 – via Naver.
  19. ^ "[단독]이지훈X한채영 '욕망'→'스폰서'로 제목 변경…연출자도 교체". 네이트 뉴스 (in Korean). Retrieved October 27, 2021.
  20. ^ "[단독]이지훈X한채영 '욕망'→'스폰서'로 제목 변경…연출자도 교체". SPOTV NEWS (in Korean). October 5, 2021. Retrieved February 7, 2022.
  21. ^ "'욕망' 감독 "실화 기반이지만, 밝힐 수 없어"". The Korea Economic Daily (in Korean). May 20, 2021. Retrieved October 27, 2021.
  22. ^ "스폰서 : 시청률" [Sponsor: ratings]. Naver (in Korean). Retrieved March 10, 2022.

External links

Maeil Broadcasting Network Dramas
Categories