A humorous and intentional example of etaoin shrdlu
in a 1916 publication of The Day Book
Etaoin shrdlu (, ) is a nonsense phrase that had sometimes appeared in print accidentally in the days of "hot type" publishing because of a custom of type-casting machine operators to fill out and discard lines of type when an error was made. It appeared often enough to become part of newspaper lore – a documentary about the last issue of The New York Times composed using hot metal (July 2, 1978) was titled Farewell, Etaoin Shrdlu – and "etaoin shrdlu" is listed in the Oxford English Dictionary and in the Random House Webster's Unabridged Dictionary.
It is the approximate order of frequency of the 12 most commonly used letters in the English language.
The letters on type-casting machine keyboards (such as Linotype and Intertype) were arranged by descending letter frequency to speed up the mechanical operation of the machine, so lower-case
s-h-r-d-l-u were the first two columns on the left side of the keyboard.
Each key caused a brass 'matrix' (an individual letter mold) from the corresponding slot in a font magazine to drop and be added to a line mold. After a line had been cast, the constituent matrices of its mold were returned to the font magazine.
If a mistake was made, the line would theoretically be corrected by hand in the assembler area. However, manipulating the matrices by hand within the partially assembled line was time-consuming and had presented the chance of disturbing important adjustments. It was much quicker to fill out the bad line and discard the resulting line of text, then redo it properly.
To make the line long enough to proceed through the machine, operators finished it by running a finger down the first columns of the keyboard, which created a pattern that could be easily noticed by proofreaders. Occasionally such a line was overlooked and made its way into print.
Appearances outside typography
A Linotype machine
keyboard. It has the following alphabet arrangement twice, once for lower case (the black keys) and once for upper case (the white keys), with the keys in the middle for numbers and symbols: etaoin / shrdlu / cmfwyp / vbgkqj / xz
Close-up of keyboard, showing "etaoin / shrdlu" pattern
The phrase has gained enough notability to appear outside typography, including:
- SHRDLU was used in 1972 by Terry Winograd as the name for an early artificial-intelligence system in Lisp.
- The ETAOIN SHRDLU Chess Program was written by Garth Courtois, Jr. for the Nova 1200 mini-computer, competing in the 6th and 7th ACM North American Computer Chess Championship 1975 and 1976.
- "Etienne Shrdlu" was used as the name of a character in Mavis Beacon Teaches Typing, touch-typing training software from the late 1980s.
- Variations of Etaoin Shrdlu are used as character names in many works, including Elmer Rice's 1923 play The Adding Machine, Thomas Pynchon's early short story The Secret Integration (1962), Max Shulman's 1944 book Barefoot Boy with Cheek, and The Black Hole Travel Agency novels by Jack McKinney,
- Variations of Etaoin Shrdlu are used in the title of some works, including Etaoin Shrdlu, a 1942 short story by Fredric Brown about a sentient Linotype machine. (A sequel, Son of Etaoin Shrdlu, was written by others in 1981); the 1945 whimsical short story "Etaoin and Shrdlu" by Anthony Armstrong which ends "And Sir Etaoin and Shrdlu married and lived so happily ever after that whenever you come across Etaoin's name even today it's generally followed by Shrdlu's".; a 50-year history of the National Press Club (USA) published in 1958 titled Shrdlu – An Affectionate Chronicle; and The Best of Shrdlu a collection by Denys Parsons of humorous misprints and double meanings from newspapers that Parsons ascribed to a mischievous character named Gobfrey Shrdlu, referring to collectors of them as Shrdlologists.
- It is the name of a science fiction fanzine edited by Sheldon Lee Glashow and Steven Weinberg.
- Three pieces in The New Yorker magazine were published in 1925, under the pen name Etain Shrdlu. At least one piece in The New Yorker magazine had Etaoin Shrdlu in the title.
- Douglas R. Hofstadter's Gödel, Escher, Bach: An Eternal Golden Braid includes a chapter named "SHRDLU, Toy of Man's Designing," which features a character named "Eta Oin" using a computer program "SHRDLU" — a reference to Terry Winograd's program and Bach's Jesu, Joy of Man's Desiring.
- A series of books was compiled by Denys Parsons with collections of humorous misprints and double meanings, mainly taken from newspapers. Parsons ascribed such errors to a mischievous character named Gobfrey Shrdlu, and referred to collectors of them as Shrdlologists;
- Etaoin Shrdlu is the name of a character in at least two Robert Crumb comic stories, and in the Pogo comic strips by Walt Kelly, "Mr. Shrdlu – Etaoin Shrdlu," is the name of a bookworm who criticizes Webster's Dictionary for, among other things, bad spelling (3/11/50).
- Etaoin and Shrdlu both appear frequently in the drawings of Emile Mercier as place names, racehorses' names, and people's names.
- The French equivalent, Elaoin Sdrétu, appears in André Franquins "Noël et l’Elaoin" (1978).
- Shrdlu (Norman Shrdlu) is listed as the composer of "Jam Blues", cut 1 on the 1951 Norman Granz-produced jazz album released in 1990 as Charlie Parker Jam Session. This appears to be a joke on Parker's part as Norman Shrdlu is credited in several Parker (and other) tunes.
- "Etaoin Shrdlu" is the title of the first song on Cul de Sac's 1999 album Crashes to Light, Minutes to Its Fall.
- "Etaoin" and "Shrdlu", written and performed by Dallas Roberts, are original musical pieces created for the soundtrack of the US television series House of Cards, Season 2, Episode 10.