|First Lady of the United States|
January 20, 1953 – January 20, 1961
|President||Dwight D. Eisenhower|
|Preceded by||Bess Truman|
|Succeeded by||Jacqueline Kennedy|
Mary Geneva Doud
November 14, 1896
Boone, Iowa, U.S.
|Died||November 1, 1979 (aged 82)|
Washington, D.C., U.S.
|Resting place||Dwight D. Eisenhower Presidential Library, Museum and Boyhood Home, Abilene, Kansas, U.S.|
(m. 1916; died 1969)
Mary Geneva "Mamie" Eisenhower (née Doud; November 14, 1896 – November 1, 1979) was the first lady of the United States from 1953 to 1961 as the wife of President Dwight D. Eisenhower.
Mamie married Dwight Eisenhower at age 19 on July 1, 1916. The young couple moved frequently between military quarters in many postings, from Panama to the Philippines. As First Lady, she entertained a wide range of foreign dignitaries. She was noted for her confident style and clothing choices.
Mamie and Dwight Eisenhower were married for 52 years until his death in March 1969. She spent her retirement and widowhood at the family farm in Gettysburg, Pennsylvania.
Born in Boone, Iowa, and named, in part, after the popular song Lovely Lake Geneva, Mary Mamie Geneva Doud was the second child born to John Sheldon Doud (1870–1951), a meatpacking executive, and his wife, Elivera Mathilda Carlson (1878–1960). She grew up in Cedar Rapids, Iowa; Colorado Springs, Colorado; Denver, Colorado; and the Doud winter home in San Antonio, Texas. Her father, who retired at age 36, ran a meatpacking company founded by his father, Doud & Montgomery ("Buyers of Live Hogs"), and had investments in Illinois and Iowa stockyards. Her mother was a daughter of Swedish immigrants. She had three sisters: Eleanor Carlson Doud, Eda Mae Doud, and Mabel Frances "Mike" Doud.
Soon after completing her education at Wolcott School for Girls, a finishing school, she met Dwight Eisenhower in San Antonio in October 1915. Introduced by Mrs. Lulu Harris, wife of a fellow officer at Fort Sam Houston, the two hit it off at once, as Eisenhower, Officer of the Day, invited Miss Doud to accompany him on his rounds. On St. Valentine's Day in 1916, he gave her a miniature of his West Point class ring to seal a formal engagement.
Lieutenant Dwight D. Eisenhower, age 25, married Mamie Doud, age 19, on July 1, 1916, at the bride's parents' home in Denver, Colorado. Following the wedding, performed by Reverend Williamson of the Central Presbyterian Church in Denver, the newlyweds honeymooned a few days at Eldorado Springs, Colorado, a resort near Denver, and then visited the groom's parents in Abilene, Kansas, before settling into the lieutenant's living quarters at Fort Sam Houston.
The Eisenhowers had two sons (only one of whom lived to adulthood):
For years, Mamie Eisenhower's life followed the pattern of other Army wives: a succession of posts in the United States, in the Panama Canal Zone; duty in France, and in the Philippine Islands. Although accustomed to more comforts than those afforded at military posts, Mamie adjusted readily and joined her husband in moving 28 times before their retirement at the end of his term as president.
During the Second World War, while promotion and fame came to "Ike", his wife lived in Washington, D.C. After he became president of Columbia University in 1948, the Eisenhowers purchased a farm (now the Eisenhower National Historic Site) at Gettysburg, Pennsylvania. It was the first home they had ever owned. His duties as commander of North Atlantic Treaty Organization forces—and hers as his hostess at a villa near Paris—delayed work on their dream home, finally completed in 1955.
The Eisenhowers celebrated with a housewarming picnic for the staff at what would be their last temporary quarters: the White House. Diplomacy—and air travel—in the postwar world brought changes in their official hospitality. The Eisenhowers entertained an unprecedented number of heads of state and leaders of foreign governments.
As First Lady, she was noted for her outgoing manner, her love of pretty clothes, some of them designed by Scaasi, jewelry, and her obvious pride in husband and home.
Eisenhower was named one of the twelve best-dressed women in the country by the New York Dress Institute every year that she was First Lady. The "Mamie Look" involved a full-skirted dress, charm bracelets, pearls, little hats, and bobbed, banged hair. It was a modified version of the Dior's postwar "New Look." Her style included both high- and low-end items. Designers strongly associated with Eisenhower include Mollie Parnis, Trifari, and Sally Victor.
Eisenhower wore a Nettie Rosenstein gown to the 1953 inaugural balls. It was a pink peau de soie gown embroidered with more than 2,000 rhinestones. It is one of the most popular in the Smithsonian National Museum of American History's collection of inaugural gowns. Eisenhower paired the gown with matching gloves, and jewelry by Trifari. She carried a beaded purse by Judith Leiber (then an employee of Nettie Rosenstein). Her shoes by Delman had her name printed on the left instep.
Eisenhower's fondness for a specific shade of pink, often called "First Lady" or "Mamie" pink, kicked off a national trend for pink clothing, housewares, and bathrooms.
As First Lady, she was a gracious hostess but carefully guarded her privacy. Eisenhower was uneasy on her feet due to Ménière's disease, an inner-ear disorder that affects equilibrium, which fed rumors that she had a drinking problem.
Eisenhower was known as a penny pincher who clipped coupons for the White House staff. Her recipe for "Mamie's million dollar fudge" was reproduced by housewives all over the country after it was printed in many publications.
In 1958, Mrs. Eisenhower was also reported to be the first person to initiate Halloween decorations to be put up in the White House.
As described in multiple biographies, including Upstairs at the White House by J. B. West, Eisenhower was reportedly unhappy with the idea of John F. Kennedy coming into office following her husband's term, and expressed displeasure about new First Lady Jacqueline Kennedy; she referred to Mrs. Kennedy as "the college girl.". Jacqueline Kennedy had just given birth to son John Jr. via caesarean section two weeks prior to a planned tour of the White house; however, Mamie Eisenhower did not inform Jacqueline Kennedy that there was a wheelchair available for her to use while showing her the various sections of the White House. Seeing Eisenhower's displeasure during the tour, Kennedy kept her composure while in Eisenhower's presence, finally collapsing in private once she returned home. When Mamie Eisenhower was later questioned as to why she would do such a thing, the former First Lady simply stated, "Because she never asked."
In 1961, Eisenhower retired with the former president to Gettysburg, their first permanent home. They also had a retirement home in Palm Desert, California. After her husband's death in 1969, she continued to live full-time on the farm until she took an apartment in Washington, D.C., in the late 1970s. She appeared in a campaign commercial for her husband's former Vice President Richard Nixon in 1972.
David Eisenhower, her grandson, married Richard Nixon's daughter Julie on December 22, 1968, bringing the two families closer together. The Nixons regularly invited Mamie to the White House, for example, including her in their Christmas dinner.
Eisenhower suffered a stroke on September 25, 1979. She was then rushed to Walter Reed Army Medical Center, where her husband had died a decade before. Eisenhower remained in the hospital, and on October 31, announced to her granddaughter Mary Jean that she would die the next day. She died in her sleep very early the morning of November 1, days before her 83rd birthday. In 1980, her birthplace in Boone, Iowa, was dedicated as a historic site; Abigail Adams is the only other First Lady to be so honored. One of the east–west streets in Boone (Fourth Street) is now called Mamie Eisenhower Avenue.
Because of her connection with the city of Denver and the area surrounding, a park in southeast Denver was given Mamie's name, as well as a public library in Broomfield, Colorado, a suburb of Denver. She was inducted into the Colorado Women's Hall of Fame in 1985.