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Broadcast areaBrockville
Frequency104.9 MHz (FM)
BrandingMove 104.9
FormatAdult contemporary
AffiliationsPremiere Networks
First air date
1926 (AM)
2003 (FM)
Former call signs
CFLC (1926–1943)
CFBR (1943–1946)
CFJM (1946–1950)
Former frequencies
1010 kHz (AM) (1926–1930)
930 kHz (1930–1941)
1450 kHz (1941–1985)
830 kHz (1985–2003)
Call sign meaning
CF JackRadford (former owner)
Technical information
ERP7,700 watts
HAAT78.8 meters (259 ft)
WebcastListen Live

CFJR-FM is a Canadian radio station broadcasting at 104.9 FM in Brockville, Ontario. The station owned by Bell Media, airs an adult contemporary format branded as Move 104.9.


The station was launched in 1926 as CFLC at 1010 kHz in Prescott. The station was operated by The Radio Association of Prescott (W.H. Plumb, A.G. Halliday, A.C. Casselman, P.J. McAndrews, L.F. Knight, H.M. Perkins, W.A. Cornell, J.E. White and D.S. Carlisle). The call letters stand for: "Canada's Finest Little Community". In the 1940s, Jack Whitby's Eastern Ontario Broadcasting Co. Ltd. purchased CFLC and moved the studios to the Fulford Building on Courthouse Avenue, near King Street in Brockville. In addition to being owner, Jack Whitby was also manager. In 1943, the callsign changed to CFBR ("BR" stood for BRockville). In 1946, it changed to CFJM ("JM" for Jack Murray) until it changed to its current callsign to CFJR ("JR" for Jack Radford) in 1950 where it has remained since. The station also had gone through different ownerships over the years.

The station changed frequencies to 930 in the early 1930s, until March 29, 1941, when it moved to 1450 kHz and moved one last time on the AM band to 830 kHz on September 19, 1985,[1] before it moved to its current frequency on July 14, 2003.[2]

In 1959, CFJR's news department hired a 21-year-old college dropout, Peter Jennings. This was Jennings debut in journalism. Many of his stories, including his coverage of a local train wreck, were picked up by the CBC and, in March 1961, he moved on to CJOH-TV, then a new television station in Ottawa.

Bruce Wylie, the morning show co-host, is the longest-tenured active talent in Bell Media Radio celebrating 50 years at CFJR on April 7, 2021. Today, it is also the only AC station owned by Bell Media that originated on the AM dial. It is also Bell Media's only AC station not broadcasting at 100,000 watts like its sister AC stations, CHQM-FM in Vancouver or CJMJ-FM in Ottawa.

Former "JR FM" logo until 2020

On December 27, 2020, as part of a mass format reorganization by Bell Media, CFJR rebranded as Move 104.9. While the station would run jockless for the first week of the format, on-air staff would return on January 4, 2021.[3]

On February 8, 2024, Bell announced a restructuring that included the sale of 45 of its 103 radio stations to seven buyers, subject to approval by the CRTC, including CFJR, which is to be sold to My Broadcasting Corporation.[4]


  1. ^ Decision CRTC 85-22
  2. ^ Broadcasting Decision CRTC 2003-15
  3. ^ Bell Media Moves Ten Stations to New Branding
  4. ^ Hudes, Sammy (8 February 2024). "'Not a viable business anymore': Bell Media selling 45 radio stations amid layoffs". Toronto Star. The Canadian Press. Retrieved 8 February 2024.

44°36′18″N 75°42′58″W / 44.604956°N 75.716127°W / 44.604956; -75.716127